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A brand is a living entity-and it is enriched or undermined cumulatively over time, the product of a thousand small gestures.

Michael Eisner

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Michael Eisner
Age: 82
Born: 1942
Born: March 7
Businessman
Businessperson
Chief Executive Officer
Entrepreneur
New York City
New York
Michael Dammann Eisner
Small
Gestures
Living
Entity
Time
Brand
Brands
Product
Products
Cumulatively
Thousand
Undermined
Consciousness
Enriched

More quotes by Michael Eisner

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Television is very much like the motion picture you need high-end product that will first go on broadcast or cable and eventually on the Internet, and then the lifespan of this content being distributed worldwide.
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I gravitate toward the team thing. I'm not a golfer - I much prefer basketball.
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The only thing that gives [new technology] purpose is the kind of creative content we all produce.
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We all know that the Disney brand is our most valuable asset. It is the sum total of our seventy-five years in business, of our reputation, of everything that we stand for.
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You just have to make sure the model you're working on does not undersell your product.
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There's a fine line between what would characterize you as a troglodyte and what would characterize you as a brilliant, avant-garde, forward-thinking genius. There's some middle ground.
Michael Eisner
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I think when you get inured with the past, you get committed to the past, you stop growing.
Michael Eisner
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Nobody has a bigger cult than Warren Buffett.
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Graduate school is a place to hide for a couple of years.
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To this day, I fondly recall the challenges of building a fire, pitching a tent, climbing a New England mountain, canoeing on a lake. Camp songs still resonate inside me. Competition exists at Keewaydin, of course, but nobody fails summer camp, a nice respite from winters of fortune and misfortune at school.
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Failure is good as long as it does not become a habit.
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If you're really good, you should express yourself...a lot.
Michael Eisner
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User-generated content is not done by professionals. The best user-generated content eventually becomes those people gravitated in the professional world.
Michael Eisner
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It doesn't matter whether it comes in by cable, telephone lines, computor, or satellite. Everyone's going to have to deal with Disney.
Michael Eisner
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Fear of failure is a far worse condition than failure itself, because it kills off possibilities.
Michael Eisner
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When I read biographies, I'm only interested in the first few chapters. I'm not interested in when people become successful. I'm interested in what made them successful.
Michael Eisner
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I find that, once you get into a position where you can afford a pair of shoes and a decent level of living, success in itself is empty.
Michael Eisner
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We have no obligation to make history. We have no obligation to make art. We have no obligation to make a statement. To make money is our only objective.
Michael Eisner
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My best idea was to not accept my wife's negative reaction when I asked her to marry me.
Michael Eisner
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21 years as CEO is a long time. I was and probably still am the longest serving CEO in America. Certainly I am in the media industry, bar none.
Michael Eisner