Quote

In design, be logical, search for truth, be clear.

Massimo Vignelli

Change background

T
T
T

Change font

TAGS & TOPICS

Massimo Vignelli
Age: 83 †
Born: 1931
Born: January 10
Died: 2014
Died: May 27
Architect
Designer
Furniture Designer
Graphic Designer
Interior Designer
University Teacher
Milano
Italia
Search
Design
Clear
Truth
Logical

More quotes by Massimo Vignelli

Image
There are people that thinks that type should be expressive. They have a different point of view from mine.
Massimo Vignelli
Image
So what is design all about? It [exists to] decrease the amount of vulgarity in the world ... to make the world a better place to be. It doesn’t have to be one style. We’re not talking about style, we’re talking about quality. Style is tangible, quality is intangible. I am talking about giving to everything that surrounds us a level of quality.
Massimo Vignelli
Image
The pencil you leave it there, and it's dead. It doesn't do anything and it doesn't move by itself. It doesn't offer anything it's totally submissive to you.
Massimo Vignelli
Image
A designer without a sense of history is worth nothing
Massimo Vignelli
Image
The life of a designer is a life of fight. Fight against the ugliness. Just like a doctor fights against disease. For us, the visual disease is what we have around, and what we try to do is cure it somehow with design.
Massimo Vignelli
Image
It is better to starve than get a bad client.
Massimo Vignelli
Image
I like it to be visually powerful, intellectually elegant, and above all, timeless.
Massimo Vignelli
Image
If you do it right, it will last forever.
Massimo Vignelli
Image
Design without discipline is anarchy, an exercise of irresponsibilit y.
Massimo Vignelli
Image
Men's clothing hasn't changed in 200 years, maybe a lapel gets a little wider or a tie gets narrower from time to time. But it's usually always the same. There is stupidity in men's fashion. But women know who they are. They can change. Clothing is seductive for women. They get different personas by buying new clothes. But men don't.
Massimo Vignelli
Image
In the new computer age, the proliferation of typefaces and type manipulations represents a new level of visual pollution threatening our culture. Out of thousands of typefaces, all we need are a few basic ones, and trash the rest.
Massimo Vignelli
Image
If you can design one thing, you can design everything.
Massimo Vignelli
Image
Intellectual elegance [is] a mind that is continually refining itself with education and knowledge. Intellectual elegance is the opposite of intellectual vulgarity.
Massimo Vignelli
Image
I'm not a designer, I'm a sifter. I can sift everything, all the time. My sift level lines keep shaking all the time for everything that is around.
Massimo Vignelli
Image
One life is too short for doing everything.
Massimo Vignelli
Image
Graphic Design is the communication of information in an appropriate visual manner.
Massimo Vignelli
Image
Good design is ubiquitous and forever.
Massimo Vignelli
Image
I don't think that type should be expressive at all. I can write the word 'dog' with any typeface and it doesn't have to look like a dog. But there are people that [think that] when they write 'dog' it should bark.
Massimo Vignelli
Image
Scale is a mental - you can say that a lounger has scale, a building has scale, or an object has scale, or a page, or whatever if it's just right. A scale is a relationship to the object and the space surrounding it. And that dialogue could be music, or it could be just noise. And that is why it is so important, the sense of scale.
Massimo Vignelli
Image
You can reach timelessness if you look for the essence of things and not the appearance. The appearance is transitory — the appearance is fashion, the appearance is trendiness — but the essence is timeless.
Massimo Vignelli