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The content or message of any particular medium has about as much importance as the stenciling on the casing of an atomic bomb.
Marshall McLuhan
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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
Content
Message
Messages
Casing
Importance
Atomic
Particular
Bomb
Much
Bombs
Medium
Mediums
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Cubism ('multi-locationalism') is one of the painterly forms of acoustic space.
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The method of our time is to use not a single but multiple models for exploration.
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I am curious to know what would happen if art were suddenly seen for what it is, namely, exact information of how to rearrange one's psyche in order to anticipate the next blow from our own extended faculties.
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Clear prose indicates the absence of thought.
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The greatest propaganda in the world is our mother tongue, that is what we learn as children, and which we learn unconsciously. That shapes our perceptions for life. That is propaganda at its most extreme form.
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Positively, the effect of speeding up temporal sequence is to abolish time, much as the telegraph and cable abolished space. Of course, the photograph does both.
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The 'expert' is the man who stays put.
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Language is a form of organized stutter.
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I wouldn't have seen it if I hadn't believed it.
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The business of the advertiser is to see that we go about our business with some magic spell or tune or slogan throbbing quietly in the background of our minds.
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The huge advantage of Canada is its backwardness.
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The specialist is one who never makes small mistakes while moving toward the grand fallacy.
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Typographic man can express but is helpless to read the configurations of print technology.
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The name of a man is a numbing blow from which he never recovers.
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The future masters of technology will have to be light-hearted and intelligent. The machine easily masters the grim and the dumb.
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The meaning of experience is typically one generation behind the experience. The content of new situations, both private and corporate, is typically the preceding situation.
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Language as the technology of human extension, whose powers of division and separation we know so well, may have been the Tower of Babel by which men sought to scale the highest heavens. Today computers hold out the promise of a means of instant tr
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Like primitive, we now live in a global village of our own making, a simultaneous happening. It doesn't necessarily mean harmony and peace and quiet but it does mean huge involvement in everybody else's affairs.
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