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People don't actually read newspapers - they get into them every morning like a hot bath.

Marshall McLuhan

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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
Read
Every
Like
Bath
People
Baths
Hot
Newspapers
Morning
Actually

More quotes by Marshall McLuhan

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Language does for intelligence what the wheel does for the feet and the body. It enables them to move from thing to thing with greater ease and speed and ever less involvement.
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The medium is the message because it is the medium that shapes and controls the search and form of human associations and action.
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There is an enormous redundancy in every well-written book. With a well-written book I only read the right-hand page and allow my mind to work on the left-hand page. With a poorly written book I read every word.
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I wouldn't have seen it if I hadn't believed it.
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It's misleading to suppose there's any basic difference between education & entertainment. This distinction merely relieves people of the responsibility of looking into the matter.
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The more the data banks record about each one of us, the less we exist.
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In television, images are projected at you. You are the screen. The images wrap around you. You are the vanishing point.
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Any understanding of social and cultural change is impossible without a knowledge of the way media work as environments.
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Antipathy, dissimilarity of views, hate, contempt, can accompany true love.
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The movie stars and matinee idols are put into the public domain by photography. They become dreams that money can buy. They can be bought and thumbed more easily than public prostitutes.
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Phenomenology is dialectic in ear-mode - a massive and decentralized quest for roots, for ground.
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Typography tended to alter language from a means of perception and exploration to a portable commodity.
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The media have substituted themselves for the older world.
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An administrator in a bureaucratic world is a man who can feel big by merging his non-entity in an abstraction. A real person in touch with real things inspires terror in him.
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To say that the camera cannot lie is merely to underline the multiple deceits that are now practised in its name.
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The successor to politics will be propaganda. Propaganda, not in the sense of a message or ideology, but as the impact of the whole technology of the times.
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It is the framework which changes with each new technology and not just the picture within the frame.
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The huge advantage of Canada is its backwardness.
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Madison Avenue is a very powerful aggression against private consciousness. A demand that you yield your private consciousness to public manipulation.
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American youth attributes much more importance to arriving at driver's license age than at voting age.
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