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We are all robots when uncritically involved with our technologies.
Marshall McLuhan
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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
Technologies
Robots
Involved
Technology
Uncritically
More quotes by Marshall McLuhan
As information becomes our environment, it becomes mandatory to program the environment itself as a work of art.
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All advertising advertises advertising.
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Today we are beginning to notice that the new media are not just mechanical gimmicks for creating worlds of illusion, but new languages with new and unique powers of expression.
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Antipathy, dissimilarity of views, hate, contempt, can accompany true love.
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Anything that's popular is a rear-view image.
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Today's child is growing up absurd, because he lives in two worlds, and neither of them inclines him to grow up. Growing up--thatis our new work, and it is total. Mere instruction will not suffice.
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Metaphor has traditionally been regarded as the matrix and pattern of the figures of speech.
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The mother tongue is propaganda.
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The new media are not bridges between man and nature - they are nature...
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The successor to politics will be propaganda. Propaganda, not in the sense of a message or ideology, but as the impact of the whole technology of the times.
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Typographic man can express but is helpless to read the configurations of print technology.
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Cubism ('multi-locationalism') is one of the painterly forms of acoustic space.
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The rythms of typing favour short, concise sentences, sentences with oral form.
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I don't necessarily agree with everything I say.
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The meaning of experience is typically one generation behind the experience. The content of new situations, both private and corporate, is typically the preceding situation.
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The new electronic independence re-creates the world in the image of a global village.
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Persons grouped around a fire or candle for warmth or light are less able to pursue independent thoughts, or even tasks, than people supplied with electric light. In the same way, the social and educational patterns latent in automation are those of self-employment and artistic autonomy.
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There is an enormous redundancy in every well-written book. With a well-written book I only read the right-hand page and allow my mind to work on the left-hand page. With a poorly written book I read every word.
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Typography is not only a technology but is in itself a natural resource or staple, like cotton or timber or radio and, like any staple, it shapes not only private sense ratios but also patterns of communal interdependence.
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Any breakdown is a breakthrough.
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