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It has always been the artist who realizes that the future is the present and uses his work to prepare the grounds for it
Marshall McLuhan
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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
Artist
Realizes
Work
Grounds
Always
Uses
Prepare
Present
Realizing
Future
Use
More quotes by Marshall McLuhan
Such is the content of the mental life of the Hemingway hero and the good guy in general. Every day he gets beaten into a servile pulp by his own mechanical reflexes, which are constantly busy registering and reacting to the violent stimuli which his big, noisy, kinesthetic environment has provided for his unreflective reception.
Marshall McLuhan
Control over change would seem to consist in moving not with it but ahead of it. Anticipation gives the power to deflect and control force.
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In an age of multiple and massive innovations, obsolescence becomes the major obsession.
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The alphabet was one thing when applied to clay or stone, and quite another when set down on light papyrus.
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We impose the form of the old on the content of the new.
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The student of media soon comes to expect the New Media of any period whatever to be classed as 'pseudo' by those who acquired the patterns of earlier media, whatever they may happen to be.
Marshall McLuhan
Typographic man can express but is helpless to read the configurations of print technology.
Marshall McLuhan
Today, the mass audience (the successor to the public) can be used as a creative, participating force. It is, instead, merely given packages of passive entertainment. Politics offers yesterday's answers to today's questions.
Marshall McLuhan
One matter Englishmen don't think in the least funny is their happy consciousness of possessing a deep sense of humor.
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In experimental art, men are given the exact specifications of coming violence to their own psyches from their own counter-irritant or technology... But the counter-irritant usually proves a greater plague than the initial irritant, like a drug habit.
Marshall McLuhan
Most people are alive in an earlier time, but you must be alive in our own time.
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The price of eternal vigilance is indifference.
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The modern Little Red Riding Hood, reared on singing commercials, has no objection to being eaten by the wolf.
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Gutenberg made everybody a reader. Xerox makes everybody a publisher.
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In Jesus Christ, there is no distance or separation between the medium and the message: it is the one case where we can say that the medium and the message are fully one and the same.
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The new media are not ways of relating to us the 'real' world they are the real world and they reshape what remains of the old world at will.
Marshall McLuhan
The artist is the person who invents the means to bridge between biological inheritance and the environments created by technological innovation.
Marshall McLuhan
By phonemic trans-formation into visual terms, the alphabet became a universal, abstract, static container of meaningless sounds.
Marshall McLuhan
If it works, it's obsolete.
Marshall McLuhan
The new media and technologies by which we amplify and extend ourselves constitute huge collective surgery carried out on the social body with complete disregard for antiseptics.
Marshall McLuhan
