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Today's child is growing up absurd, because he lives in two worlds, and neither of them inclines him to grow up. Growing up--thatis our new work, and it is total. Mere instruction will not suffice.
Marshall McLuhan
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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
World
Grows
Worlds
Education
Absurd
Child
Total
Lives
Neither
Two
Mere
Inclines
Today
Childhood
Suffice
Children
Grow
Incline
Work
Growing
Instruction
More quotes by Marshall McLuhan
Once you see the boundaries of your environment, they are no longer the boundaries of your environment.
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Every innovation scraps its immediate predecessor and retrieves still older figures – it causes floods of antiques or nostalgic art forms and stimulates the search for museum pieces.
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Persons grouped around a fire or candle for warmth or light are less able to pursue independent thoughts, or even tasks, than people supplied with electric light. In the same way, the social and educational patterns latent in automation are those of self-employment and artistic autonomy.
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The most human thing about us is our technology.
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Professionalism is environmental. Amateurism is anti environmental. Professionalism merges the individual into patterns of total environment. Amateurism seeks the development of the total awareness of the individual and the critical awareness of the ground rules of society. The amateur can afford to loose.
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Photography turns people into things and their image into a mass consumer product.
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There is an enormous redundancy in every well-written book. With a well-written book I only read the right-hand page and allow my mind to work on the left-hand page. With a poorly written book I read every word.
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The new media are not ways of relating to us the 'real' world they are the real world and they reshape what remains of the old world at will.
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The specialist is one who never makes small mistakes while moving toward the grand fallacy.
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Ads represent the main channel of intellectual and artistic effort in the modern world.
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There is a real, living unity in our time, as in any other, but it lies submerged under a superficial hubbub of sensation.
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The content or message of any particular medium has about as much importance as the stenciling on the casing of an atomic bomb.
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I expect to see the coming decades transform the planet into an art form the new man, linked in a cosmic harmony that transcends time and space, will sensuously caress and mold and pattern every facet of the terrestrial artifact as if it were a work of art, and man himself will become an organic art form.
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It is possible to deal with the entire environment as a work of art.
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The movie, by sheer speeding up of the mechanical, carried us from the world of sequence and connections into the world of creative configurations and structure.
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By phonemic trans-formation into visual terms, the alphabet became a universal, abstract, static container of meaningless sounds.
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It has always been the artist who realizes that the future is the present and uses his work to prepare the grounds for it
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Phenomenology is dialectic in ear-mode - a massive and decentralized quest for roots, for ground.
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The space of early Greek cosmology was structured by logos - resonant utterance or word.
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The new electronic independence re-creates the world in the image of a global village.
Marshall McLuhan
