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The reader is the content of any poem or of the language he employs, and in order to use any of these forms, he must put them on.
Marshall McLuhan
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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
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Reader
More quotes by Marshall McLuhan
Transmitted at the speed of light, all events on this planet are simultaneous. In the electric environment of information all events are simultaneous, there is no time or space separating events.
Marshall McLuhan
Most of our assumptions have outlived their uselessness.
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Today the tyrant rules not by club or fist, but disguised as a market researcher, he shepherds his flocks in the ways of utility and comfort.
Marshall McLuhan
All discoveries in art and science result from an accumulation of errors.
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Gutenberg made everybody a reader. Xerox makes everybody a publisher.
Marshall McLuhan
The logos of creation, 'And God Said ...' formed the basis of Christian interpretation of the 'Book of Nature.
Marshall McLuhan
Ads represent the main channel of intellectual and artistic effort in the modern world.
Marshall McLuhan
If it works, it's obsolete.
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Youth instinctively understand the present environment - the electric drama. It lives mythically and in depth.
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The successor to politics will be propaganda. Propaganda, not in the sense of a message or ideology, but as the impact of the whole technology of the times.
Marshall McLuhan
A new medium is never an addition to an old one, nor does it leave the old one in peace. It never ceases to oppress the older media until it finds new shapes and positions for them.
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The public has yet to see TV as TV. Broadcasters have no awareness of its potential. The movie people are just beginning to get a grasp on film.
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The visual power of the phonetic alphabet is the translate other languages into itself is part of its power to invade right hemisphere (oral) cultures.
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One matter Englishmen don't think in the least funny is their happy consciousness of possessing a deep sense of humor.
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Some of my fellow academics are very hostile, but I sympathize with them. They've been asleep for 500 years and they don't like anybody who comes along and stirs them up.
Marshall McLuhan
Information and images bump against each other every day in massive quantities, and the resonance of this interfacing is like the babble of a village or tavern gossip session.
Marshall McLuhan
The present is always invisible because its environmental. No environment is perceptible, simply because it saturates the whole field of attention.
Marshall McLuhan
Language always preserves a play or figure/ground relation between experience, and perception and its replay in expression.
Marshall McLuhan
Positively, the effect of speeding up temporal sequence is to abolish time, much as the telegraph and cable abolished space. Of course, the photograph does both.
Marshall McLuhan
The price of eternal vigilance is indifference.
Marshall McLuhan
