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The reader is the content of any poem or of the language he employs, and in order to use any of these forms, he must put them on.
Marshall McLuhan
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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
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More quotes by Marshall McLuhan
The greatest propaganda in the world is our mother tongue, that is what we learn as children, and which we learn unconsciously. That shapes our perceptions for life. That is propaganda at its most extreme form.
Marshall McLuhan
Our motor car is our supreme form of privacy when we are away from home.
Marshall McLuhan
We become what we behold. We shape our tools and then our tools shape us.
Marshall McLuhan
While Poe and the Symbolists were exploring the irrational in literature, Freud had begun to explore the resonant figure/ground double-plot of the conscious and unconscious.
Marshall McLuhan
The medium is the message because it is the medium that shapes and controls the search and form of human associations and action.
Marshall McLuhan
Man works when he is partially involved. When he is totally involved he is at play or leisure.
Marshall McLuhan
The circuited city of the future will not be the huge hunk of concentrated real estate created by the railway. It will take on a totally new meaning under conditions of very rapid movement. It will be an information megalopolis.
Marshall McLuhan
The method of our time is to use not a single but multiple models for exploration.
Marshall McLuhan
It's misleading to suppose there's any basic difference between education & entertainment. This distinction merely relieves people of the responsibility of looking into the matter.
Marshall McLuhan
Primitivism has become the vulgar cliché of much modern art and speculation.
Marshall McLuhan
A commercial society whose members are essentially ascetic and indifferent in social ritual has to be provided with blueprints and specifications for evoking the right tone for every occasion.
Marshall McLuhan
The specialist is one who never makes small mistakes while moving toward the grand fallacy.
Marshall McLuhan
The artist is the person who invents the means to bridge between biological inheritance and the environments created by technological innovation.
Marshall McLuhan
All discoveries in art and science result from an accumulation of errors.
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The alphabet was one thing when applied to clay or stone, and quite another when set down on light papyrus.
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Innumerable confusions and a feeling of despair invariably emerge in periods of great technological and cultural transition.
Marshall McLuhan
Violence, whether spiritual or physical, is a quest for identity and the meaningful. The less identity, the more violence.
Marshall McLuhan
Current illusion is that science has abolished all natural laws.
Marshall McLuhan
An administrator in a bureaucratic world is a man who can feel big by merging his non-entity in an abstraction. A real person in touch with real things inspires terror in him.
Marshall McLuhan
All advertising advertises advertising.
Marshall McLuhan
