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Logos is the formal cause of the kosmos and all things, responsible for their nature and configuration.

Marshall McLuhan

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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
Formal
Responsible
Cause
Causes
Nature
Things
Configuration
Logos

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The method of our time is to use not a single but multiple models for exploration.
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Electricity does not centralize, but decentralizes.
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Historians and archaeologists will one day discover that the ads of our time are the richest and most faithful reflections that any society ever made of its entire range of activities.
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Language always preserves a play or figure/ground relation between experience, and perception and its replay in expression.
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On Spaceship Earth there are no passengers everybody is a member of the crew. We have moved into an age in which everybody's activities affect everybody else.
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The media have substituted themselves for the older world.
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The laws of the media, in tetrad form, bring logos and formal cause up to date to reveal analytically the structure of all human artefacts.
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The content or time-clothing of any medium or culture is the preceding medium or culture.
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When things come at you very fast, naturally you lose touch with yourself.
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Radical changes of identity, happening suddenly and in very brief intervals of time, have proved more deadly and destructive of human values than wars fought with hardware weapons.
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The visual power of the phonetic alphabet is the translate other languages into itself is part of its power to invade right hemisphere (oral) cultures.
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Today's child is growing up absurd, because he lives in two worlds, and neither of them inclines him to grow up. Growing up--thatis our new work, and it is total. Mere instruction will not suffice.
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The new media and technologies by which we amplify and extend ourselves constitute huge collective surgery carried out on the social body with complete disregard for antiseptics.
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Nowadays there is no conversation at all. Teachers distrust talk as much as business men.
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The school system is the homogenizing hopper into which we toss our integral tots for processing.
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Man works when he is partially involved. When he is totally involved he is at play or leisure.
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Radio affects most intimately, person-to-person, offering a world of unspoken communication between writer-speaker and the listener.
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Persons grouped around a fire or candle for warmth or light are less able to pursue independent thoughts, or even tasks, than people supplied with electric light. In the same way, the social and educational patterns latent in automation are those of self-employment and artistic autonomy.
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The specialist is one who never makes small mistakes while moving toward the grand fallacy.
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