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Attention spans get very weak at the speed of light, and that goes along with a very weak identity.
Marshall McLuhan
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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
Along
Goes
Week
Attention
Light
Spans
Speed
Identity
Weak
More quotes by Marshall McLuhan
By phonemic trans-formation into visual terms, the alphabet became a universal, abstract, static container of meaningless sounds.
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Today, the mass audience (the successor to the public) can be used as a creative, participating force. It is, instead, merely given packages of passive entertainment. Politics offers yesterday's answers to today's questions.
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People who write obscurely are either unskilled in writing or up to mischief.
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The alphabet was one thing when applied to clay or stone, and quite another when set down on light papyrus.
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Ads represent the main channel of intellectual and artistic effort in the modern world.
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The school system is the homogenizing hopper into which we toss our integral tots for processing.
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The young today cannot follow narrative but they are alert to drama. They cannot bear description but they love landscape and action.
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Current illusion is that science has abolished all natural laws.
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Youth instinctively understand the present environment - the electric drama. It lives mythically and in depth.
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In an age of multiple and massive innovations, obsolescence becomes the major obsession.
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The movie, by sheer speeding up of the mechanical, carried us from the world of sequence and connections into the world of creative configurations and structure.
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Language always preserves a play or figure/ground relation between experience, and perception and its replay in expression.
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We become what we behold. We shape our tools and then our tools shape us.
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Control over change would seem to consist in moving not with it but ahead of it. Anticipation gives the power to deflect and control force.
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Our technology forces us to live mythically
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If it works, it's obsolete.
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The alphabet and print technology fostered and encouraged a fragmenting process, a process of specialism and detachment. Electric technology fosters and encourages unification and involvement.
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Publication is a self-invasion of privacy.
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Violence, whether spiritual or physical, is a quest for identity and the meaningful. The less identity, the more violence.
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I am curious to know what would happen if art were suddenly seen for what it is, namely, exact information of how to rearrange one's psyche in order to anticipate the next blow from our own extended faculties.
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