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Except for light, all other media come in pairs, with one acting as the content of the other, obscuring the operation of both.
Marshall McLuhan
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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
Operations
Content
Except
Media
Acting
Light
Obscuring
Come
Operation
Pairs
More quotes by Marshall McLuhan
In antiquity and the Middle Ages reading was necessarily reading aloud.
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If the work of the city is the remaking or translating of man into a more suitable form than his nomadic ancestors achieved, then might not our current translation of our entire lives into the spiritual form of information seem to make of the entire.
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Most people are alive in an earlier time, but you must be alive in our own time.
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The story begins only when the book closes.
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It is one of the peculiar characteristics of the photograph that it isolates single moments in time.
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Any understanding of social and cultural change is impossible without a knowledge of the way media work as environments.
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Youth instinctively understand the present environment - the electric drama. It lives mythically and in depth.
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Our electrically-configured world has forced us to move from the habit of data classification to the mode of pattern recognition. We can no longer build serially, block-by-block, step-by-step, because instant communication insures that all factors of the environment and of experience co-exist in a state of active interplay.
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Typographic man can express but is helpless to read the configurations of print technology.
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Until writing was invented, man lived in acoustic space: boundless, directionless, horizonless, in the dark of the mind, in the world of emotion.
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Violence, whether spiritual or physical, is a quest for identity and the meaningful. The less identity, the more violence.
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We don't know who discovered water, but we know it wasn't the fish.
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The media have substituted themselves for the older world.
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By phonemic trans-formation into visual terms, the alphabet became a universal, abstract, static container of meaningless sounds.
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Historians and archaeologists will one day discover that the ads of our time are the richest and most faithful reflections that any society ever made of its entire range of activities.
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We have be-come irrevocably involved with, and responsible for, each other.
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A nomadic society cannot experience enclosed space.
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In experimental art, men are given the exact specifications of coming violence to their own psyches from their own counter-irritant or technology... But the counter-irritant usually proves a greater plague than the initial irritant, like a drug habit.
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In Jesus Christ, there is no distance or separation between the medium and the message: it is the one case where we can say that the medium and the message are fully one and the same.
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Metaphor has traditionally been regarded as the matrix and pattern of the figures of speech.
Marshall McLuhan