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Except for light, all other media come in pairs, with one acting as the content of the other, obscuring the operation of both.
Marshall McLuhan
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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
Content
Except
Media
Acting
Light
Obscuring
Come
Operation
Pairs
Operations
More quotes by Marshall McLuhan
The global village is a place of very arduous interfaces and very abrasive situations.
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One main condition of aristocratic life was present in the South and not in the North--personal responsibility to other human beings for education and material welfare. (A Carnegie or a Ford, like a bureaucracy, molds the lives of millions without taking any responsibility.)
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Artists in various fields are always the first to discover how to enable one medium or to release the power of another.
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Positively, the effect of speeding up temporal sequence is to abolish time, much as the telegraph and cable abolished space. Of course, the photograph does both.
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The printing press was at first mistaken for an engine of immortality by everybody except Shakespeare.
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I expect to see the coming decades transform the planet into an art form the new man, linked in a cosmic harmony that transcends time and space, will sensuously caress and mold and pattern every facet of the terrestrial artifact as if it were a work of art, and man himself will become an organic art form.
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In an age of multiple and massive innovations, obsolescence becomes the major obsession.
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A new medium is never an addition to an old one, nor does it leave the old one in peace. It never ceases to oppress the older media until it finds new shapes and positions for them.
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Persons grouped around a fire or candle for warmth or light are less able to pursue independent thoughts, or even tasks, than people supplied with electric light. In the same way, the social and educational patterns latent in automation are those of self-employment and artistic autonomy.
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As information becomes our environment, it becomes mandatory to program the environment itself as a work of art.
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Affluence creates poverty.
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Literacy, the visual technology, dissolved the tribal magic by means of its stress on fragmentation and specialization and created the individual.
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Fish did not discover water.
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The reader is the content of any poem or of the language he employs, and in order to use any of these forms, he must put them on.
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If the work of the city is the remaking or translating of man into a more suitable form than his nomadic ancestors achieved, then might not our current translation of our entire lives into the spiritual form of information seem to make of the entire.
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The new electronic independence re-creates the world in the image of a global village.
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The task confronting contemporary man is to live with the hidden ground of his activities as familiarly as our literate predecessors lived with the figure minus ground.
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Language as the technology of human extension, whose powers of division and separation we know so well, may have been the Tower of Babel by which men sought to scale the highest heavens. Today computers hold out the promise of a means of instant tr
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Metaphor has traditionally been regarded as the matrix and pattern of the figures of speech.
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The artist is the person who invents the means to bridge between biological inheritance and the environments created by technological innovation.
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