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Except for light, all other media come in pairs, with one acting as the content of the other, obscuring the operation of both.
Marshall McLuhan
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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
Operations
Content
Except
Media
Acting
Light
Obscuring
Come
Operation
Pairs
More quotes by Marshall McLuhan
The content or message of any particular medium has about as much importance as the stenciling on the casing of an atomic bomb.
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The public has yet to see TV as TV. Broadcasters have no awareness of its potential. The movie people are just beginning to get a grasp on film.
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Money is a poor man's credit card.
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In an age of multiple and massive innovations, obsolescence becomes the major obsession.
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Anything that's popular is a rear-view image.
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It is critical vision alone which can mitigate the unimpeded operation of the automatic.
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We have be-come irrevocably involved with, and responsible for, each other.
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Madison Avenue is a very powerful aggression against private consciousness. A demand that you yield your private consciousness to public manipulation.
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The new media and technologies by which we amplify and extend ourselves constitute huge collective surgery carried out on the social body with complete disregard for antiseptics.
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Mass transportation is doomed to failure in North America because a person's car is the only place where he can be alone and think.
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The reader is the content of any poem or of the language he employs, and in order to use any of these forms, he must put them on.
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A typewriter is a means of transcribing thought, not expressing it.
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Radical changes of identity, happening suddenly and in very brief intervals of time, have proved more deadly and destructive of human values than wars fought with hardware weapons.
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Once you see the boundaries of your environment, they are no longer the boundaries of your environment.
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Anyone who tries to make a distinction between education and entertainment doesn't know the first thing about either.
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If the nineteenth century was the age of the editorial chair, ours is the century of the psychiatrist's couch.
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In experimental art, men are given the exact specifications of coming violence to their own psyches from their own counter-irritant or technology... But the counter-irritant usually proves a greater plague than the initial irritant, like a drug habit.
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The logos of creation, 'And God Said ...' formed the basis of Christian interpretation of the 'Book of Nature.
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Logos is the formal cause of the kosmos and all things, responsible for their nature and configuration.
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Life. Consider the alternative.
Marshall McLuhan
