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We have be-come irrevocably involved with, and responsible for, each other.
Marshall McLuhan
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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
Involved
Media
Come
Irrevocably
Responsible
More quotes by Marshall McLuhan
People don't actually read newspapers - they get into them every morning like a hot bath.
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Societies have always been shaped more by the nature of the media by which men communicate than by the content of the communication.
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The alphabet was one thing when applied to clay or stone, and quite another when set down on light papyrus.
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If the work of the city is the remaking or translating of man into a more suitable form than his nomadic ancestors achieved, then might not our current translation of our entire lives into the spiritual form of information seem to make of the entire.
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There is no individualism in Eastern or oral cultures.
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Madison Avenue is a very powerful aggression against private consciousness. A demand that you yield your private consciousness to public manipulation.
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In Jesus Christ, there is no distance or separation between the medium and the message: it is the one case where we can say that the medium and the message are fully one and the same.
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Jokes are grievances.
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The car has become an article of dress without which we feel uncertain, unclad, and incomplete in the urban compound.
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Advertising is an environmental striptease for a world of abundance.
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In an age of multiple and massive innovations, obsolescence becomes the major obsession.
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The method of our time is to use not a single but multiple models for exploration.
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Anything that's popular is a rear-view image.
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Fish did not discover water.
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Explore the situation. Statements are expendable. Don't keep on looking in the rearview mirror and defending the status quo which is outmoded the moment it happened.
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In big industry new ideas are invited to rear their heads so they can be clobbered at once. The idea department of a big firm is a sort of lab for isolating dangerous viruses.
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The future masters of technology will have to be light-hearted and intelligent. The machine easily masters the grim and the dumb.
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All media exist to invest our lives with artificial perceptions and arbitrary values.
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The ignorance of how to use knowledge stockpiles exponentially.
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Our motor car is our supreme form of privacy when we are away from home.
Marshall McLuhan
