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The successor to politics will be propaganda. Propaganda, not in the sense of a message or ideology, but as the impact of the whole technology of the times.
Marshall McLuhan
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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
Times
Successors
Sense
Propaganda
Whole
Ideology
Message
Messages
Impact
Technology
Politics
Successor
More quotes by Marshall McLuhan
Great art speaks a language which every intelligent person can understand. The people who call themselves modernists today speak a different language.
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A point of view can be a dangerous luxury when substituted for insight and understanding.
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The alphabet and print technology fostered and encouraged a fragmenting process, a process of specialism and detachment. Electric technology fosters and encourages unification and involvement.
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The laws of the media, in tetrad form, bring logos and formal cause up to date to reveal analytically the structure of all human artefacts.
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Every innovation scraps its immediate predecessor and retrieves still older figures – it causes floods of antiques or nostalgic art forms and stimulates the search for museum pieces.
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There is no individualism in Eastern or oral cultures.
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The modern Little Red Riding Hood, reared on singing commercials, has no objection to being eaten by the wolf.
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The past went that-a-way. When faced with a totally new situation, we tend always to attach ourselves to the objects, to the flavor of the most recent past. We look at the present through a rear view mirror. We march backwards into the future.
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The young today cannot follow narrative but they are alert to drama. They cannot bear description but they love landscape and action.
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Today, the mass audience (the successor to the public) can be used as a creative, participating force. It is, instead, merely given packages of passive entertainment. Politics offers yesterday's answers to today's questions.
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Jokes are grievances.
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I may be wrong, but I'm never in doubt.
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Poetry and the arts can’t exist in America. Mere exposure to the arts does nothing for a mentality which is incorrigibly dialectical. The vital tensions and nutritive action of ideogram remain inaccessible to this state of mind.
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What goes on inside the school is an interruption of education.
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Violence is the quest for identity. When identity disappears with technological innovation, violence is the natural recourse.
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Artists in various fields are always the first to discover how to enable one medium or to release the power of another.
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Anyone who tries to make a distinction between education and entertainment doesn't know the first thing about either.
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If we understand the revolutionary transformations caused by new media, we can anticipate and control them but if we continue in our self-induced subliminal trance, we will be their slaves.
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