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The 'content' of any medium is always another medium.
Marshall McLuhan
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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
Medium
Mediums
Content
Another
Always
More quotes by Marshall McLuhan
Electricity does not centralize, but decentralizes.
Marshall McLuhan
Today's child is growing up absurd, because he lives in two worlds, and neither of them inclines him to grow up. Growing up--thatis our new work, and it is total. Mere instruction will not suffice.
Marshall McLuhan
The spoken word was the first technology by which man was able to let go of his environment in order to grasp it in a new way.
Marshall McLuhan
The new media and technologies by which we amplify and extend ourselves constitute huge collective surgery carried out on the social body with complete disregard for antiseptics.
Marshall McLuhan
The rythms of typing favour short, concise sentences, sentences with oral form.
Marshall McLuhan
The alphabet and print technology fostered and encouraged a fragmenting process, a process of specialism and detachment. Electric technology fosters and encourages unification and involvement.
Marshall McLuhan
The present is always invisible because its environmental. No environment is perceptible, simply because it saturates the whole field of attention.
Marshall McLuhan
For tribal man, space was the uncontrollable mystery. For technological man it is time that occupies the same role.
Marshall McLuhan
Logos is the formal cause of the kosmos and all things, responsible for their nature and configuration.
Marshall McLuhan
Language is a form of organized stutter.
Marshall McLuhan
If we understand the revolutionary transformations caused by new media, we can anticipate and control them but if we continue in our self-induced subliminal trance, we will be their slaves.
Marshall McLuhan
Today the tyrant rules not by club or fist, but disguised as a market researcher, he shepherds his flocks in the ways of utility and comfort.
Marshall McLuhan
It is critical vision alone which can mitigate the unimpeded operation of the automatic.
Marshall McLuhan
Those conspiracies that are too incredible to be believed, are by the same right, those which most often succeed.
Marshall McLuhan
Mass man is a phenomenon of electric speed, not of physical quantity.
Marshall McLuhan
Only the vanquished remember history.
Marshall McLuhan
The family circle has widened. The worldpool of information fathered by the electric media--movies, Telstar, flight--far surpassesany possible influence mom and dad can now bring to bear. Character no longer is shaped by only two earnest, fumbling experts. Now all the world's a sage.
Marshall McLuhan
The printing press was at first mistaken for an engine of immortality by everybody except Shakespeare.
Marshall McLuhan
We have to find the environments in which it will be possible to live with our new inventions.
Marshall McLuhan
If it works, it's obsolete.
Marshall McLuhan
