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There are many people for whom 'thinking' necessarily means identifying with existing trends.
Marshall McLuhan
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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
Many
Mean
Thinking
People
Identifying
Existing
Trends
Necessarily
Means
More quotes by Marshall McLuhan
In big industry new ideas are invited to rear their heads so they can be clobbered at once. The idea department of a big firm is a sort of lab for isolating dangerous viruses.
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Our Age of Anxiety is, in great part, the result of trying to do today's job with yesterday's tools and yesterday's concepts.
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Only a fraction of the history of literacy has been typographic.
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First we shape our tools, thereafter they shape us
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the only people who have proof of their sanity are those who have been discharged from mental institutions
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Obsolescence is the moment of superabundance.
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The ignorance of how to use knowledge stockpiles exponentially.
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Most of our assumptions have outlived their uselessness.
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If we understand the revolutionary transformations caused by new media, we can anticipate and control them but if we continue in our self-induced subliminal trance, we will be their slaves.
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Language always preserves a play or figure/ground relation between experience, and perception and its replay in expression.
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Innumerable confusions and a feeling of despair invariably emerge in periods of great technological and cultural transition.
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The circuited city of the future will not be the huge hunk of concentrated real estate created by the railway. It will take on a totally new meaning under conditions of very rapid movement. It will be an information megalopolis.
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The content or time-clothing of any medium or culture is the preceding medium or culture.
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I am curious to know what would happen if art were suddenly seen for what it is, namely, exact information of how to rearrange one's psyche in order to anticipate the next blow from our own extended faculties.
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People hope that if they scream loudly enough about values then others will mistake them for serious, sensitive souls who have higher and nobler perceptions than ordinary people. Otherwise, why would they be screaming? Moral bitterness is a basic technique for endowing the idiot with dignity.
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Except for light, all other media come in pairs, with one acting as the content of the other, obscuring the operation of both.
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Advertising is an environmental striptease for a world of abundance.
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The car has become an article of dress without which we feel uncertain, unclad, and incomplete in the urban compound.
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