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There is a real, living unity in our time, as in any other, but it lies submerged under a superficial hubbub of sensation.
Marshall McLuhan
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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
Time
Sensation
Superficial
Sensations
Unity
Lies
Lying
Living
Hubbub
Real
Submerged
More quotes by Marshall McLuhan
All media exist to invest our lives with artificial perceptions and arbitrary values.
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The young today cannot follow narrative but they are alert to drama. They cannot bear description but they love landscape and action.
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The successor to politics will be propaganda. Propaganda, not in the sense of a message or ideology, but as the impact of the whole technology of the times.
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The circuited city of the future will not be the huge hunk of concentrated real estate created by the railway. It will take on a totally new meaning under conditions of very rapid movement. It will be an information megalopolis.
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If it works, it's obsolete.
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You can be a French Canadian or an English Canadian, but not a Canadian. We know how to live without an identity, and this is one of our marvellous resources.
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When people become too intense, too serious, they will have trouble in relating to any sort of social game or norm. Perhaps this is why jokes are so important. On one hand they tell us about where the problems and grievances are, and, at the same time, they provide the means of enduring these grievances by laughing at the problems.
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The new media are not ways of relating to us the 'real' world they are the real world and they reshape what remains of the old world at will.
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Control over change would seem to consist in moving not with it but ahead of it. Anticipation gives the power to deflect and control force.
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Artists in various fields are always the first to discover how to enable one medium or to release the power of another.
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The age of automation is going to be the age of do it yourself.
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Historians and archaeologists will one day discover that the ads of our time are the richest and most faithful reflections that any society ever made of its entire range of activities.
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Only the small secrets need to be protected. The large ones are kept secret by public incredulity.
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The present is always invisible because its environmental. No environment is perceptible, simply because it saturates the whole field of attention.
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Money is a poor man's credit card.
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Today's child is growing up absurd, because he lives in two worlds, and neither of them inclines him to grow up. Growing up--thatis our new work, and it is total. Mere instruction will not suffice.
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The global village is a place of very arduous interfaces and very abrasive situations.
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The movie stars and matinee idols are put into the public domain by photography. They become dreams that money can buy. They can be bought and thumbed more easily than public prostitutes.
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Typography is not only a technology but is in itself a natural resource or staple, like cotton or timber or radio and, like any staple, it shapes not only private sense ratios but also patterns of communal interdependence.
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I wouldn't have seen it if I hadn't believed it.
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