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Every innovation scraps its immediate predecessor and retrieves still older figures – it causes floods of antiques or nostalgic art forms and stimulates the search for museum pieces.
Marshall McLuhan
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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
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More quotes by Marshall McLuhan
Our electrically-configured world has forced us to move from the habit of data classification to the mode of pattern recognition. We can no longer build serially, block-by-block, step-by-step, because instant communication insures that all factors of the environment and of experience co-exist in a state of active interplay.
Marshall McLuhan
I do not say whether it is a good or bad thing. To do so would be meaningless and arrogant.
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Cubism ('multi-locationalism') is one of the painterly forms of acoustic space.
Marshall McLuhan
It's misleading to suppose there's any basic difference between education & entertainment. This distinction merely relieves people of the responsibility of looking into the matter.
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Those conspiracies that are too incredible to be believed, are by the same right, those which most often succeed.
Marshall McLuhan
Such is the content of the mental life of the Hemingway hero and the good guy in general. Every day he gets beaten into a servile pulp by his own mechanical reflexes, which are constantly busy registering and reacting to the violent stimuli which his big, noisy, kinesthetic environment has provided for his unreflective reception.
Marshall McLuhan
Madison Avenue is a very powerful aggression against private consciousness. A demand that you yield your private consciousness to public manipulation.
Marshall McLuhan
We have to find the environments in which it will be possible to live with our new inventions.
Marshall McLuhan
Primitivism has become the vulgar cliché of much modern art and speculation.
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Typography is not only a technology but is in itself a natural resource or staple, like cotton or timber or radio and, like any staple, it shapes not only private sense ratios but also patterns of communal interdependence.
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Today the tyrant rules not by club or fist, but disguised as a market researcher, he shepherds his flocks in the ways of utility and comfort.
Marshall McLuhan
By phonemic trans-formation into visual terms, the alphabet became a universal, abstract, static container of meaningless sounds.
Marshall McLuhan
There are many people for whom 'thinking' necessarily means identifying with existing trends.
Marshall McLuhan
The spoken word was the first technology by which man was able to let go of his environment in order to grasp it in a new way.
Marshall McLuhan
Violence is the quest for identity. When identity disappears with technological innovation, violence is the natural recourse.
Marshall McLuhan
In an age of multiple and massive innovations, obsolescence becomes the major obsession.
Marshall McLuhan
Mass man is a phenomenon of electric speed, not of physical quantity.
Marshall McLuhan
The bible belt is oral territory and therefore despised by the literati.
Marshall McLuhan
A nomadic society cannot experience enclosed space.
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The car has become an article of dress without which we feel uncertain, unclad, and incomplete in the urban compound.
Marshall McLuhan