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I do not say whether it is a good or bad thing. To do so would be meaningless and arrogant.
Marshall McLuhan
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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
Arrogant
Meaningless
Whether
Thing
Good
Would
More quotes by Marshall McLuhan
We become what we behold. We shape our tools and then our tools shape us.
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There are many people for whom 'thinking' necessarily means identifying with existing trends.
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The public has yet to see TV as TV. Broadcasters have no awareness of its potential. The movie people are just beginning to get a grasp on film.
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The circuited city of the future will not be the huge hunk of concentrated real estate created by the railway. It will take on a totally new meaning under conditions of very rapid movement. It will be an information megalopolis.
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While Poe and the Symbolists were exploring the irrational in literature, Freud had begun to explore the resonant figure/ground double-plot of the conscious and unconscious.
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Jokes are grievances.
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A commercial society whose members are essentially ascetic and indifferent in social ritual has to be provided with blueprints and specifications for evoking the right tone for every occasion.
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Professionalism is environmental. Amateurism is anti environmental. Professionalism merges the individual into patterns of total environment. Amateurism seeks the development of the total awareness of the individual and the critical awareness of the ground rules of society. The amateur can afford to loose.
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Obsolescence never meant the end of anything, it's just the beginning.
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The huge advantage of Canada is its backwardness.
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All media are extensions of some human faculty- psychic or physical.
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Invention is the mother of necessities.
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Typography is not only a technology but is in itself a natural resource or staple, like cotton or timber or radio and, like any staple, it shapes not only private sense ratios but also patterns of communal interdependence.
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Obsolescence is the moment of superabundance.
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I am not a culture critic because I am not in any way interested in classifying cultural forms. I am a metaphysician, interested in the life of the forms and their surprising modalities. That is why I have no interest in the academic world.
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A point of view can be a dangerous luxury when substituted for insight and understanding.
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Language as the technology of human extension, whose powers of division and separation we know so well, may have been the Tower of Babel by which men sought to scale the highest heavens. Today computers hold out the promise of a means of instant tr
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We don't know who discovered water, but we know it wasn't the fish.
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Everybody experiences far more than he understands. Yet it is experience, rather than understanding, that influences behavior.
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The movie, by sheer speeding up of the mechanical, carried us from the world of sequence and connections into the world of creative configurations and structure.
Marshall McLuhan
