Quote

Fish did not discover water.

Marshall McLuhan

Change background

T
T
T

Change font

TAGS & TOPICS

Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
Fish
Fishes
Discover
Water

More quotes by Marshall McLuhan

Image
As information becomes our environment, it becomes mandatory to program the environment itself as a work of art.
Marshall McLuhan
Image
The young today cannot follow narrative but they are alert to drama. They cannot bear description but they love landscape and action.
Marshall McLuhan
Image
On Spaceship Earth there are no passengers everybody is a member of the crew. We have moved into an age in which everybody's activities affect everybody else.
Marshall McLuhan
Image
Today, the mass audience (the successor to the public) can be used as a creative, participating force. It is, instead, merely given packages of passive entertainment. Politics offers yesterday's answers to today's questions.
Marshall McLuhan
Image
It is critical vision alone which can mitigate the unimpeded operation of the automatic.
Marshall McLuhan
Image
... Their power to see environments as they really are.
Marshall McLuhan
Image
Except for light, all other media come in pairs, with one acting as the content of the other, obscuring the operation of both.
Marshall McLuhan
Image
Electronic man has no physical body.
Marshall McLuhan
Image
Electricity does not centralize, but decentralizes.
Marshall McLuhan
Image
Today's child is growing up absurd, because he lives in two worlds, and neither of them inclines him to grow up. Growing up--thatis our new work, and it is total. Mere instruction will not suffice.
Marshall McLuhan
Image
The meaning of experience is typically one generation behind the experience. The content of new situations, both private and corporate, is typically the preceding situation.
Marshall McLuhan
Image
Our electrically-configured world has forced us to move from the habit of data classification to the mode of pattern recognition. We can no longer build serially, block-by-block, step-by-step, because instant communication insures that all factors of the environment and of experience co-exist in a state of active interplay.
Marshall McLuhan
Image
One of the effects of living with electric information is that we live habitually in a state of information overload. There's always more than you can cope with.
Marshall McLuhan
Image
Relativity theory forced the abandonment, in principle, of absolute space and absolute time.
Marshall McLuhan
Image
The huge advantage of Canada is its backwardness.
Marshall McLuhan
Image
I may be wrong, but I'm never in doubt.
Marshall McLuhan
Image
A point of view can be a dangerous luxury when substituted for insight and understanding.
Marshall McLuhan
Image
Typographic man can express but is helpless to read the configurations of print technology.
Marshall McLuhan
Image
Work does not exist in a nonliterate world. The primitive hunter or fisherman did no work, any more than does the poet, painter, or thinker of today. Where the whole man is involved there is no work.
Marshall McLuhan
Image
Today we are beginning to notice that the new media are not just mechanical gimmicks for creating worlds of illusion, but new languages with new and unique powers of expression.
Marshall McLuhan