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First we shape our tools, thereafter they shape us
Marshall McLuhan
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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
Tools
Shapes
Firsts
First
Thereafter
Shape
More quotes by Marshall McLuhan
The family circle has widened. The worldpool of information fathered by the electric media--movies, Telstar, flight--far surpassesany possible influence mom and dad can now bring to bear. Character no longer is shaped by only two earnest, fumbling experts. Now all the world's a sage.
Marshall McLuhan
While Poe and the Symbolists were exploring the irrational in literature, Freud had begun to explore the resonant figure/ground double-plot of the conscious and unconscious.
Marshall McLuhan
Attention spans get very weak at the speed of light, and that goes along with a very weak identity.
Marshall McLuhan
Logos is the formal cause of the kosmos and all things, responsible for their nature and configuration.
Marshall McLuhan
At electric speed, all forms are pushed to the limits of their potential.
Marshall McLuhan
Relativity theory forced the abandonment, in principle, of absolute space and absolute time.
Marshall McLuhan
Cubism ('multi-locationalism') is one of the painterly forms of acoustic space.
Marshall McLuhan
Violence, whether spiritual or physical, is a quest for identity and the meaningful. The less identity, the more violence.
Marshall McLuhan
All media exist to invest our lives with artificial perceptions and arbitrary values.
Marshall McLuhan
In Jesus Christ, there is no distance or separation between the medium and the message: it is the one case where we can say that the medium and the message are fully one and the same.
Marshall McLuhan
The age of automation is going to be the age of do it yourself.
Marshall McLuhan
The mother tongue is propaganda.
Marshall McLuhan
The school system is the homogenizing hopper into which we toss our integral tots for processing.
Marshall McLuhan
...the logic of the photograph is neither verbal nor syntactical, a condition which renders literary culture quite helpless to cope with the photograph.
Marshall McLuhan
The spoken word was the first technology by which man was able to let go of his environment in order to grasp it in a new way.
Marshall McLuhan
We have to find the environments in which it will be possible to live with our new inventions.
Marshall McLuhan
The ignorance of how to use knowledge stockpiles exponentially.
Marshall McLuhan
Obsolescence is the moment of superabundance.
Marshall McLuhan
Work does not exist in a nonliterate world. The primitive hunter or fisherman did no work, any more than does the poet, painter, or thinker of today. Where the whole man is involved there is no work.
Marshall McLuhan
Once introduced discontinuity, once challenge any of the properties of visual space, and as they flow from each other, the whole conceptual framework collapses.
Marshall McLuhan