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I wouldn't have seen it if I hadn't believed it.

Marshall McLuhan

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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
Seen
Hadn
Investing
Believed
Wouldn

More quotes by Marshall McLuhan

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Every innovation scraps its immediate predecessor and retrieves still older figures – it causes floods of antiques or nostalgic art forms and stimulates the search for museum pieces.
Marshall McLuhan
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Photography turns people into things and their image into a mass consumer product.
Marshall McLuhan
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My main theme is the extension of the nervous system in the electric age, and thus, the complete break with five thousand years of mechanical technology. This I state over and over again. I do not say whether it is a good or bad thing. To do so would be meaningless and arrogant.
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...the logic of the photograph is neither verbal nor syntactical, a condition which renders literary culture quite helpless to cope with the photograph.
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Any understanding of social and cultural change is impossible without a knowledge of the way media work as environments.
Marshall McLuhan
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Publication is a self-invasion of privacy.
Marshall McLuhan
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The artist is the person who invents the means to bridge between biological inheritance and the environments created by technological innovation.
Marshall McLuhan
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Primitivism has become the vulgar cliché of much modern art and speculation.
Marshall McLuhan
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Relativity theory forced the abandonment, in principle, of absolute space and absolute time.
Marshall McLuhan
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We have be-come irrevocably involved with, and responsible for, each other.
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Innovation for holders of conventional wisdom is not novelty but annihilation.
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The new electronic independence re-creates the world in the image of a global village.
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The village had institutionalized all human functions in forms of low intensity.... Participation was high and organization was low. This is the formula for stability.
Marshall McLuhan
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By phonemic trans-formation into visual terms, the alphabet became a universal, abstract, static container of meaningless sounds.
Marshall McLuhan
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The 'content' of any medium is always another medium.
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Cubism ('multi-locationalism') is one of the painterly forms of acoustic space.
Marshall McLuhan
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One matter Englishmen don't think in the least funny is their happy consciousness of possessing a deep sense of humor.
Marshall McLuhan
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The medium is the message. This is merely to say that the personal and social consequences of any medium - that is, of any extension of ourselves - result from the new scale that is introduced into our affairs by each extension of ourselves, or by any new technology.
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Typographic man can express but is helpless to read the configurations of print technology.
Marshall McLuhan
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Diaper backward spells repaid. Think about it.
Marshall McLuhan