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The new media are not bridges between man and nature - they are nature...
Marshall McLuhan
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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
Bridges
Media
Nature
Men
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Electronic man has no physical body.
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Cubism ('multi-locationalism') is one of the painterly forms of acoustic space.
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We don't know who discovered water, but we know it wasn't the fish.
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Youth instinctively understand the present environment - the electric drama. It lives mythically and in depth.
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Today the tyrant rules not by club or fist, but disguised as a market researcher, he shepherds his flocks in the ways of utility and comfort.
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Anyone who tries to make a distinction between education and entertainment doesn't know the first thing about either.
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We become what we behold. We shape our tools and then our tools shape us.
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Most of our assumptions have outlived their uselessness.
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The circuited city of the future will not be the huge hunk of concentrated real estate created by the railway. It will take on a totally new meaning under conditions of very rapid movement. It will be an information megalopolis.
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One of the effects of living with electric information is that we live habitually in a state of information overload. There's always more than you can cope with.
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Jokes are grievances.
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The young today cannot follow narrative but they are alert to drama. They cannot bear description but they love landscape and action.
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I don't necessarily agree with everything I say.
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You can be a French Canadian or an English Canadian, but not a Canadian. We know how to live without an identity, and this is one of our marvellous resources.
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We have to find the environments in which it will be possible to live with our new inventions.
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A new medium is never an addition to an old one, nor does it leave the old one in peace. It never ceases to oppress the older media until it finds new shapes and positions for them.
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Typographic man can express but is helpless to read the configurations of print technology.
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Invention is the mother of necessities.
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Language is a form of organized stutter.
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As information becomes our environment, it becomes mandatory to program the environment itself as a work of art.
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