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Why is it so easy to acquire the solutions of past problems and so difficult to solve current ones
Marshall McLuhan
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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
Easy
Current
Science
Acquire
Past
Currents
Problem
Solve
Solutions
Ones
Problems
Difficult
Acquisition
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Language does for intelligence what the wheel does for the feet and the body. It enables them to move from thing to thing with greater ease and speed and ever less involvement.
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The more the data banks record about each one of us, the less we exist.
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There is a real, living unity in our time, as in any other, but it lies submerged under a superficial hubbub of sensation.
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Photography turns people into things and their image into a mass consumer product.
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People hope that if they scream loudly enough about values then others will mistake them for serious, sensitive souls who have higher and nobler perceptions than ordinary people. Otherwise, why would they be screaming? Moral bitterness is a basic technique for endowing the idiot with dignity.
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Obsolescence never meant the end of anything, it's just the beginning.
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The ignorance of how to use knowledge stockpiles exponentially.
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The spoken word was the first technology by which man was able to let go of his environment in order to grasp it in a new way.
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Jokes are grievances.
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People who write obscurely are either unskilled in writing or up to mischief.
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Innumerable confusions and a feeling of despair invariably emerge in periods of great technological and cultural transition.
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If the nineteenth century was the age of the editorial chair, ours is the century of the psychiatrist's couch.
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It is critical vision alone which can mitigate the unimpeded operation of the automatic.
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The media have substituted themselves for the older world.
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The medium is the message. This is merely to say that the personal and social consequences of any medium - that is, of any extension of ourselves - result from the new scale that is introduced into our affairs by each extension of ourselves, or by any new technology.
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In Tetrad form, the artifact is seen to be not neutral or passive, bur an active logos or utterance of the human mind or body that transforms the user and his ground.
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Violence, whether spiritual or physical, is a quest for identity and the meaningful. The less identity, the more violence.
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Canada is the only country in the world that knows how to live without an identity.
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Today's child is growing up absurd, because he lives in two worlds, and neither of them inclines him to grow up. Growing up--thatis our new work, and it is total. Mere instruction will not suffice.
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The greatest propaganda in the world is our mother tongue, that is what we learn as children, and which we learn unconsciously. That shapes our perceptions for life. That is propaganda at its most extreme form.
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