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Once you see the boundaries of your environment, they are no longer the boundaries of your environment.

Marshall McLuhan

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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
Boundaries
Longer
Environment

More quotes by Marshall McLuhan

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All discoveries in art and science result from an accumulation of errors.
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Today, the mass audience (the successor to the public) can be used as a creative, participating force. It is, instead, merely given packages of passive entertainment. Politics offers yesterday's answers to today's questions.
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Television brought the brutality of war into the comfort of the living room. Vietnam was lost in the living rooms of America - not on the battlefields of Vietnam.
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At electric speed, all forms are pushed to the limits of their potential.
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Control over change would seem to consist in moving not with it but ahead of it. Anticipation gives the power to deflect and control force.
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Madison Avenue is a very powerful aggression against private consciousness. A demand that you yield your private consciousness to public manipulation.
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Professionalism is environmental. Amateurism is anti environmental. Professionalism merges the individual into patterns of total environment. Amateurism seeks the development of the total awareness of the individual and the critical awareness of the ground rules of society. The amateur can afford to loose.
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For tribal man, space was the uncontrollable mystery. For technological man it is time that occupies the same role.
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Any understanding of social and cultural change is impossible without a knowledge of the way media work as environments.
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The circuited city of the future will not be the huge hunk of concentrated real estate created by the railway. It will take on a totally new meaning under conditions of very rapid movement. It will be an information megalopolis.
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There is a real, living unity in our time, as in any other, but it lies submerged under a superficial hubbub of sensation.
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North Americans have a peculiar bias. They go outside to be alone and they go home to be social.
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In antiquity and the Middle Ages reading was necessarily reading aloud.
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I do not say whether it is a good or bad thing. To do so would be meaningless and arrogant.
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The medium is the message because it is the medium that shapes and controls the search and form of human associations and action.
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Good taste is the first refuge of the non creative. It is the last ditch stand of the artist.
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The user of the electric light - or a hammer, or a language, or a book - is the content. As such, there is a total metamorphosis of the user by the interface. It is the metamorphosis that I consider the message.
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Until writing was invented, man lived in acoustic space: boundless, directionless, horizonless, in the dark of the mind, in the world of emotion.
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The logos of creation, 'And God Said ...' formed the basis of Christian interpretation of the 'Book of Nature.
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Whence did the wond'rous mystic art arise, / Of painting SPEECH, and speaking to the eyes? / That we by tracing magic lines are taught, / How to embody, and to colour THOUGHT?
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