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In the land of the blind, the one-eyed man is a hallucinating idiot...for he sees what no one else does: things that, to everyone else, are not there.
Marshall McLuhan
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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
Things
Eyed
Men
Idiot
Sees
Blind
Land
Everyone
Else
Doe
Hallucinating
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I may be wrong, but I'm never in doubt.
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Today the tyrant rules not by club or fist, but disguised as a market researcher, he shepherds his flocks in the ways of utility and comfort.
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Electronic man has no physical body.
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Some of my fellow academics are very hostile, but I sympathize with them. They've been asleep for 500 years and they don't like anybody who comes along and stirs them up.
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The village had institutionalized all human functions in forms of low intensity.... Participation was high and organization was low. This is the formula for stability.
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Primitivism has become the vulgar cliché of much modern art and speculation.
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The young today cannot follow narrative but they are alert to drama. They cannot bear description but they love landscape and action.
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Professionalism is environmental. Amateurism is anti environmental. Professionalism merges the individual into patterns of total environment. Amateurism seeks the development of the total awareness of the individual and the critical awareness of the ground rules of society. The amateur can afford to loose.
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Ads represent the main channel of intellectual and artistic effort in the modern world.
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Anything that's popular is a rear-view image.
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Attention spans get very weak at the speed of light, and that goes along with a very weak identity.
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Our technology forces us to live mythically
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We have to find the environments in which it will be possible to live with our new inventions.
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Historians and archaeologists will one day discover that the ads of our time are the richest and most faithful reflections that any society ever made of its entire range of activities.
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The school system is the homogenizing hopper into which we toss our integral tots for processing.
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In the Phaedrus, Plato argued that the new arrival of writing would revolutionize culture for the worst. He suggested that it would substitute reminiscence for thought and mechanical learning for the true dialect of the living quest for truth by discourse and conversation.
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Gutenberg made everybody a reader. Xerox makes everybody a publisher.
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Mass transportation is doomed to failure in North America because a person's car is the only place where he can be alone and think.
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There is a real, living unity in our time, as in any other, but it lies submerged under a superficial hubbub of sensation.
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I wouldn't have seen it if I hadn't believed it.
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