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Madison Avenue is a very powerful aggression against private consciousness. A demand that you yield your private consciousness to public manipulation.

Marshall McLuhan

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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
Consciousness
Madison
Public
Avenue
Powerful
Avenues
Manipulation
Aggression
Yield
Private
Demand

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... Their power to see environments as they really are.
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I do not explain, I explore.
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Societies have always been shaped more by the nature of the media by which men communicate than by the content of the communication.
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You can be a French Canadian or an English Canadian, but not a Canadian. We know how to live without an identity, and this is one of our marvellous resources.
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