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Advertising is an environmental striptease for a world of abundance.

Marshall McLuhan

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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
Environmental
World
Striptease
Adverts
Abundance
Marketing
Advertising

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The artist is the person who invents the means to bridge between biological inheritance and the environments created by technological innovation.
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One matter Englishmen don't think in the least funny is their happy consciousness of possessing a deep sense of humor.
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Clear prose indicates the absence of thought.
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Fish did not discover water.
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The 'content' of any medium is always another medium.
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The reader is the content of any poem or of the language he employs, and in order to use any of these forms, he must put them on.
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In Jesus Christ, there is no distance or separation between the medium and the message: it is the one case where we can say that the medium and the message are fully one and the same.
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Until writing was invented, man lived in acoustic space: boundless, directionless, horizonless, in the dark of the mind, in the world of emotion.
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In the land of the blind, the one-eyed man is a hallucinating idiot...for he sees what no one else does: things that, to everyone else, are not there.
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Current illusion is that science has abolished all natural laws.
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Work does not exist in a nonliterate world. The primitive hunter or fisherman did no work, any more than does the poet, painter, or thinker of today. Where the whole man is involved there is no work.
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Language is a form of organized stutter.
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In an age of multiple and massive innovations, obsolescence becomes the major obsession.
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Obsolescence is the moment of superabundance.
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In experimental art, men are given the exact specifications of coming violence to their own psyches from their own counter-irritant or technology... But the counter-irritant usually proves a greater plague than the initial irritant, like a drug habit.
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Life. Consider the alternative.
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North Americans have a peculiar bias. They go outside to be alone and they go home to be social.
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The successor to politics will be propaganda. Propaganda, not in the sense of a message or ideology, but as the impact of the whole technology of the times.
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Our technology forces us to live mythically
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While Poe and the Symbolists were exploring the irrational in literature, Freud had begun to explore the resonant figure/ground double-plot of the conscious and unconscious.
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