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Schizophrenia may be a necessary consequence of literacy.
Marshall McLuhan
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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
May
Schizophrenia
Literacy
Consequence
Necessary
More quotes by Marshall McLuhan
Obsolescence never meant the end of anything, it's just the beginning.
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There is no individualism in Eastern or oral cultures.
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Man works when he is partially involved. When he is totally involved he is at play or leisure.
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My main theme is the extension of the nervous system in the electric age, and thus, the complete break with five thousand years of mechanical technology. This I state over and over again. I do not say whether it is a good or bad thing. To do so would be meaningless and arrogant.
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We don't know who discovered water, but we know it wasn't the fish.
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Television brought the brutality of war into the comfort of the living room. Vietnam was lost in the living rooms of America - not on the battlefields of Vietnam.
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The rythms of typing favour short, concise sentences, sentences with oral form.
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Any breakdown is a breakthrough.
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The user of the electric light - or a hammer, or a language, or a book - is the content. As such, there is a total metamorphosis of the user by the interface. It is the metamorphosis that I consider the message.
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The new media are not ways of relating to us the 'real' world they are the real world and they reshape what remains of the old world at will.
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The method of our time is to use not a single but multiple models for exploration.
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By phonemic trans-formation into visual terms, the alphabet became a universal, abstract, static container of meaningless sounds.
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We impose the form of the old on the content of the new.
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Everybody experiences far more than he understands. Yet it is experience, rather than understanding, that influences behavior.
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I do not explain, I explore.
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The public has yet to see TV as TV. Broadcasters have no awareness of its potential. The movie people are just beginning to get a grasp on film.
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The most human thing about us is our technology.
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We have be-come irrevocably involved with, and responsible for, each other.
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The name of a man is a numbing blow from which he never recovers.
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Current illusion is that science has abolished all natural laws.
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