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An administrator in a bureaucratic world is a man who can feel big by merging his non-entity in an abstraction. A real person in touch with real things inspires terror in him.
Marshall McLuhan
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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
Touch
Bureaucratic
Men
Bigs
Merging
World
Persons
Administrators
Person
Inspires
Feel
Abstraction
Feels
Entity
Real
Terror
Inspire
Administrator
Things
More quotes by Marshall McLuhan
Photography turns people into things and their image into a mass consumer product.
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Any understanding of social and cultural change is impossible without a knowledge of the way media work as environments.
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It is the framework which changes with each new technology and not just the picture within the frame.
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Innumerable confusions and a feeling of despair invariably emerge in periods of great technological and cultural transition.
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Only the vanquished remember history.
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In big industry new ideas are invited to rear their heads so they can be clobbered at once. The idea department of a big firm is a sort of lab for isolating dangerous viruses.
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Ideally, advertising aims at the goal of a programmed harmony among all human impulses and aspirations and endeavors. Using handicraft methods, it stretches out toward the ultimate electronic goal of a collective consciousness.
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I am curious to know what would happen if art were suddenly seen for what it is, namely, exact information of how to rearrange one's psyche in order to anticipate the next blow from our own extended faculties.
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In Tetrad form, the artifact is seen to be not neutral or passive, bur an active logos or utterance of the human mind or body that transforms the user and his ground.
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We are all robots when uncritically involved with our technologies.
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Any breakdown is a breakthrough.
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The mother tongue is propaganda.
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In Jesus Christ, there is no distance or separation between the medium and the message: it is the one case where we can say that the medium and the message are fully one and the same.
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We become what we behold. We shape our tools and then our tools shape us.
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...the logic of the photograph is neither verbal nor syntactical, a condition which renders literary culture quite helpless to cope with the photograph.
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Our motor car is our supreme form of privacy when we are away from home.
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People hope that if they scream loudly enough about values then others will mistake them for serious, sensitive souls who have higher and nobler perceptions than ordinary people. Otherwise, why would they be screaming? Moral bitterness is a basic technique for endowing the idiot with dignity.
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The greatest propaganda in the world is our mother tongue, that is what we learn as children, and which we learn unconsciously. That shapes our perceptions for life. That is propaganda at its most extreme form.
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One of the effects of living with electric information is that we live habitually in a state of information overload. There's always more than you can cope with.
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Canada is the only country in the world that knows how to live without an identity.
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