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The new electronic independence re-creates the world in the image of a global village.

Marshall McLuhan

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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
Internet
Politics
Interdependence
Science
Electronic
World
Village
Creates
Independence
Global
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We impose the form of the old on the content of the new.
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The medium is the message. This is merely to say that the personal and social consequences of any medium - that is, of any extension of ourselves - result from the new scale that is introduced into our affairs by each extension of ourselves, or by any new technology.
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Man works when he is partially involved. When he is totally involved he is at play or leisure.
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Affluence creates poverty.
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I am not a culture critic because I am not in any way interested in classifying cultural forms. I am a metaphysician, interested in the life of the forms and their surprising modalities. That is why I have no interest in the academic world.
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Only the vanquished remember history.
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While Poe and the Symbolists were exploring the irrational in literature, Freud had begun to explore the resonant figure/ground double-plot of the conscious and unconscious.
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The greatest propaganda in the world is our mother tongue, that is what we learn as children, and which we learn unconsciously. That shapes our perceptions for life. That is propaganda at its most extreme form.
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If people were able to be convinced that art is precise advance knowledge of how to cope with the psychic and social consequences of the next technology, would they all become artists?
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Primitivism has become the vulgar cliché of much modern art and speculation.
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I do not explain, I explore.
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Phenomenology is dialectic in ear-mode - a massive and decentralized quest for roots, for ground.
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In big industry new ideas are invited to rear their heads so they can be clobbered at once. The idea department of a big firm is a sort of lab for isolating dangerous viruses.
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Such is the content of the mental life of the Hemingway hero and the good guy in general. Every day he gets beaten into a servile pulp by his own mechanical reflexes, which are constantly busy registering and reacting to the violent stimuli which his big, noisy, kinesthetic environment has provided for his unreflective reception.
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Jokes are grievances.
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The new media are not bridges between man and nature - they are nature...
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The price of eternal vigilance is indifference.
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The car has become an article of dress without which we feel uncertain, unclad, and incomplete in the urban compound.
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Only a fraction of the history of literacy has been typographic.
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