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The modern Little Red Riding Hood, reared on singing commercials, has no objection to being eaten by the wolf.
Marshall McLuhan
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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
Singing
Objections
Modern
Commercials
Littles
Hood
Little
Wolf
Eaten
Riding
Reared
Advertising
Adverts
Red
Objection
More quotes by Marshall McLuhan
The user of the electric light - or a hammer, or a language, or a book - is the content. As such, there is a total metamorphosis of the user by the interface. It is the metamorphosis that I consider the message.
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Violence is the quest for identity. When identity disappears with technological innovation, violence is the natural recourse.
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As information becomes our environment, it becomes mandatory to program the environment itself as a work of art.
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The bible belt is oral territory and therefore despised by the literati.
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The ignorance of how to use knowledge stockpiles exponentially.
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In antiquity and the Middle Ages reading was necessarily reading aloud.
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Fish did not discover water.
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Good taste is the first refuge of the non creative. It is the last ditch stand of the artist.
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The present is always invisible because its environmental. No environment is perceptible, simply because it saturates the whole field of attention.
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The past went that-a-way. When faced with a totally new situation, we tend always to attach ourselves to the objects, to the flavor of the most recent past. We look at the present through a rear view mirror. We march backwards into the future.
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There is a real, living unity in our time, as in any other, but it lies submerged under a superficial hubbub of sensation.
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The new media and technologies by which we amplify and extend ourselves constitute huge collective surgery carried out on the social body with complete disregard for antiseptics.
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The car has become an article of dress without which we feel uncertain, unclad, and incomplete in the urban compound.
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Today we are beginning to notice that the new media are not just mechanical gimmicks for creating worlds of illusion, but new languages with new and unique powers of expression.
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If we understand the revolutionary transformations caused by new media, we can anticipate and control them but if we continue in our self-induced subliminal trance, we will be their slaves.
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Art is anything you can get away with.
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All media are extensions of some human faculty- psychic or physical.
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The spoken word was the first technology by which man was able to let go of his environment in order to grasp it in a new way.
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The name of a man is a numbing blow from which he never recovers.
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... Their power to see environments as they really are.
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