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Everybody experiences far more than he understands. Yet it is experience, rather than understanding, that influences behavior.

Marshall McLuhan

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Marshall McLuhan
Age: 69 †
Born: 1911
Born: July 21
Died: 1980
Died: December 31
Literary Critic
Philosopher
Sociologist
University Teacher
Writer
Edmonton
Alberta
Herbert Marshall McLuhan
Marshall MacLuhan
Marshall Mac Luhan
Understanding
Rather
Experience
Influences
Understands
Experiences
Behavior
Influence
Everybody

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While Poe and the Symbolists were exploring the irrational in literature, Freud had begun to explore the resonant figure/ground double-plot of the conscious and unconscious.
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If the work of the city is the remaking or translating of man into a more suitable form than his nomadic ancestors achieved, then might not our current translation of our entire lives into the spiritual form of information seem to make of the entire.
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The content or message of any particular medium has about as much importance as the stenciling on the casing of an atomic bomb.
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First we shape our tools, thereafter they shape us
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Our technology forces us to live mythically
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Primitivism has become the vulgar cliché of much modern art and speculation.
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Publication is a self-invasion of privacy.
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I may be wrong, but I'm never in doubt.
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I am curious to know what would happen if art were suddenly seen for what it is, namely, exact information of how to rearrange one's psyche in order to anticipate the next blow from our own extended faculties.
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In antiquity and the Middle Ages reading was necessarily reading aloud.
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It is perhaps typical of very creative minds that they hit very large nails not quite on the head.
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The car has become an article of dress without which we feel uncertain, unclad, and incomplete in the urban compound.
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Television brought the brutality of war into the comfort of the living room. Vietnam was lost in the living rooms of America - not on the battlefields of Vietnam.
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Our electrically-configured world has forced us to move from the habit of data classification to the mode of pattern recognition. We can no longer build serially, block-by-block, step-by-step, because instant communication insures that all factors of the environment and of experience co-exist in a state of active interplay.
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I expect to see the coming decades transform the planet into an art form the new man, linked in a cosmic harmony that transcends time and space, will sensuously caress and mold and pattern every facet of the terrestrial artifact as if it were a work of art, and man himself will become an organic art form.
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People hope that if they scream loudly enough about values then others will mistake them for serious, sensitive souls who have higher and nobler perceptions than ordinary people. Otherwise, why would they be screaming? Moral bitterness is a basic technique for endowing the idiot with dignity.
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the only people who have proof of their sanity are those who have been discharged from mental institutions
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Canadians are the people who learned to live without the bold accents of the natural ego-trippers of other lands.
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The new electronic independence re-creates the world in the image of a global village.
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In television, images are projected at you. You are the screen. The images wrap around you. You are the vanishing point.
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