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I think actually the marketing community is approaching a crisis: There are just too many messages competing for too little attention. That is the fundamental problem.
Malcolm Gladwell
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Malcolm Gladwell
Age: 61
Born: 1963
Born: September 3
Journalist
Screenwriter
Sociologist
Writer
Malcolm Timothy Gladwell
Think
Crisis
Thinking
Attention
Approaching
Community
Competing
Actually
Problem
Marketing
Littles
Fundamental
Little
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Many
Messages
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Practice isn't the thing you do once you're good. It's the thing you do that makes you good.
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When it's easy to make money, you have no incentive to think about development of talent.
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Humans socialize in the largest groups of all primates because we are the only animals with brains large enough to handle the complexities of that social arrangement.
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Success is a function of persistence and doggedness and the willingness to work hard.
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Our unconscious is really good at quick decision-making - it often delivers a better answer than more deliberate and exhaustive ways of thinking.
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...mediocre people find their way into positions of authority...because when it comes to even the most important positions, our selection decisions are a good deal less rational than we think.
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