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I think actually the marketing community is approaching a crisis: There are just too many messages competing for too little attention. That is the fundamental problem.

Malcolm Gladwell

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Malcolm Gladwell
Age: 61
Born: 1963
Born: September 3
Journalist
Screenwriter
Sociologist
Writer
Malcolm Timothy Gladwell
Actually
Competing
Problem
Marketing
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Fundamental
Little
Fundamentals
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Crisis
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More quotes by Malcolm Gladwell

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Our world requires that decisions be sourced and footnoted, and if we say how we feel, we must also be prepared to elaborate on why we feel that way...We need to respect the fact that it is possible to know without knowing why we know and accept that - sometimes - we're better off that way.
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You need to have the ability to gracefully navigate the world.
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Have you ever wondered... how religious movements get started? Usually, we think of them as a product of highly charismatic evangelists... but the spread of any new and contagious ideology also has a lot to do with the skillful use of group power.
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I'm totally engaging in cultural stereotyping, no question about it. But I think it's OK because I'm doing it for a reason, for a good reason.
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If there is one thing I learned by reading Epstein's The Sports Gene it is that world-class athletes are, by definition, abnormal: that is, the kind of person capable of competing at that level is necessarily very different from the rest of us physiologically. They are outliers.
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You can learn as much - or more - from one glance at a private space as you can from hours of exposure to a public face.
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if we can control the environment in which rapid cognition takes place, then we can control rapid cognition
Malcolm Gladwell
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The Rule of 150 says that congregants of a rapidly expanding church, or the members of a social club, or anyone in a group activity banking on the epidemic spread of shared ideals needs to be particularly cognizant of the perils of the bigness. Crossing the 150 line is a small change that can make a big difference.
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I've been in auditions without screens, and I can assure you that I was prejudiced. I began to listen with my eyes, and there is no way that your eyes don't affect your judgement. The only true way to listen is with your ears and your heart. (p.251)
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We prematurely write off people as failures. We are too much in awe of those who succeed and far too dismissive of those who fail.
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When writing, you can't break physical rules. You can't have people come back from the dead. That's cheating. I am a kind of narrative fundamentalist in many ways.
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A fan is always an outsider. Most sportswriters are not, by this definition, fans. They capitalize on access to athletes. They spoke to Kobe last night, and Kobe says his finger is going to be fine. They spent three days fly-fishing with Brett Favre in March, and Brett says he's definitely coming back for another season.
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The key to good decision making is not knowledge... It's whether our work fulfills us.
Malcolm Gladwell
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The conventional wisdom is often wrong. Crime didn't keep soaring in the 1990s, money alone doesn't win elections, and - surprise - drinking eight glasses of water a day has never actually been shown to do a thing for your health. Conventional wisdom is often shoddily formed and devilishly difficult to see through, but it can be done.
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We don't know where our first impressions come from or precisely what they mean, so we don't always appreciate their fragility.
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To be someone's best friend requires a minimum investment of time. More than that, though, it takes emotional energy. Caring about someone deeply is exhausting.
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It takes ten thousand hours to truly master anything. Time spent leads to experience experience leads to proficiency and the more proficient you are the more valuable you'll be.
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What is learned out of hard work and trial is inevitably more powerful than what is learned easily.
Malcolm Gladwell
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I would say first of all, anyone who wants to challenge the status quo always gets that response. Ninety percent of the time, that's just bull. That's just the way in which people choose to prop up their own privilege or their own particular position. So mostly I shrug it off.
Malcolm Gladwell
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There are lots of issues more important than where billionaires donate their money.
Malcolm Gladwell