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What must underlie successful epidemics, in the end, is a bedrock belief that change is possible, that people can radically transform their behavior or beliefs in the face of the right kind of impetus.

Malcolm Gladwell

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Malcolm Gladwell
Age: 61
Born: 1963
Born: September 3
Journalist
Screenwriter
Sociologist
Writer
Malcolm Timothy Gladwell
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Must
Successful
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Kind
Possible
Impetus
People
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By shifting the balance away from the individual we open the door for the individual. Because we make it obvious that anyone can do it given the right circumstance.
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The goal of storytelling should be to make stories as ubiquitous as music.
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Every cop will tell you that their real job is being a social worker. That's what they do all day. The large majority of police officers in this country never even draw their gun, let alone fire it. They do conflict resolution, right? And if that's their job, why do they need to look like they're an occupying force?
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I'm totally engaging in cultural stereotyping, no question about it. But I think it's OK because I'm doing it for a reason, for a good reason.
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I don't really collect books. I tend to lose interest in them the minute I've read them, so most of the books I've read are left in airplanes and hotel rooms.
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That was it! The whole Redwood City philosophy was based on a willingness to try harder than anyone else.
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There is nothing more common than critics of journalists accusing them of practicing journalism. It is our function in the world to take things that are complicated and render them in a form that non-experts can follow and make sense of.
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We cling to the idea that success is a simple function of individual merit and that the world in which we all grow up and the rules we choose to write as a society don't matter at all.
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You don't start at the top if you want to find the story. You start in the middle, because it's the people in the middle who do the actual work in the world.
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To be someone's best friend requires a minimum investment of time. More than that, though, it takes emotional energy. Caring about someone deeply is exhausting.
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People who are busy doing things - as opposed to people who are busy sitting around, like me, reading and having coffee in coffee shops -don't have opportunities to kind of collect and organize their experiences and make sense of them.
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