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When the product is right, you don't have to be a great marketer.

Lee Iacocca

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Lee Iacocca
Age: 94 †
Born: 1924
Born: October 15
Died: 2019
Died: July 2
Autobiographer
Businessman
Businessperson
Diarist
Allentown
Pennsylvania
Lido Anthony Iacocca
Reality
Right
Great
Marketer
Marketers
Productions
Product
Products
Business

More quotes by Lee Iacocca

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To solve big problems you have to be willing to do unpopular things.
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Most people are looking for security, a nice, safe, prosperous future. And there's nothing wrong with that. It's called the American Dream.
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I'd really love to meet the guy I'm supposed to be. I'd hire him in a second.
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The discipline of writing something down is the first step toward making it happen.
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The thing that lies at the foundation of positive change, the way I see it, is service to a fellow human being.
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Every business and every product has risks. You can't get around it.
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I'm sometimes described as a flamboyant leader and a hip-shooter, a fly-by-the-seat-of-the-pants operator. But if that were true, I could never have been successful in this business.
Lee Iacocca
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You've got to say, I think that if I keep working at this and want it badly enough I can have it. It's called perseverance.
Lee Iacocca
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In times of great stress or adversity, it's always best to keep busy, to plow your anger and your energy into something positive.
Lee Iacocca
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Listening can make the difference between a mediocre organization and a great one.
Lee Iacocca
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A country's competitiveness starts not on the factory floor or in the engineering lab. It starts in the classroom.
Lee Iacocca
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If I Had To Sum Up In One Word The Qualities That Make Up A Good Manager, I'd Say Decisiveness.
Lee Iacocca
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I'm still not sure what is meant by good fortune and success. I know fame and power are for the birds. But then life suddenly comes into focus for me. And, ah, there stand my kids.
Lee Iacocca
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In a corporation, there can only be one guy in the end: the CEO.
Lee Iacocca
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The right decision is the wrong decision if it's made too late.
Lee Iacocca
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The affections are like lightning: you cannot tell where they will strike till they have fallen.
Lee Iacocca
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The great issues facing us today are not Republican issues or Democratic issues. The political parties can debate the means, but both parties must embrace the end objective, which is to make America great again.
Lee Iacocca
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There's no great mystery to satisfying your customers. Build them a quality product and treat them with respect. It's that simple.
Lee Iacocca
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Life can be difficult for kids born with a gold spoon in their mouth, because they never really get to find out if they're able to work hard and make it on their own.
Lee Iacocca
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I was good friends with Frank Sinatra, I heard Steve Kaufman painting his portrait, so I asked Steve to paint my portrait.
Lee Iacocca