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If you think you have a better mousetrap or car, or shirt, or whatever, you've got to tell people.
Lee Clow
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Lee Clow
Age: 81
Born: 1943
Born: January 1
Art Director
Screenwriter
LA
California
Lee Clow
Better
Think
Thinking
Mousetrap
People
Shirt
Shirts
Car
Whatever
Tell
More quotes by Lee Clow
An incredible advertising career is not about creating an incredibly amazing ad, it's about making an incredible amazing ad every single day of your career, it's about getting those adds killed, and resurrecting them over and over again. It's about your season average not that occasional home-run.
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When you open an Apple product it's like a religious experience.
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An ad should be an appetizer, not a buffet.
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Telling stories on behalf of brands is what I've done all my life.
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I’d rather apologize than to be so timid as to never try to do anything smart or brave.
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I found my own way of doing things.
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Most ideas are a bit scary, and if an idea isn't scary, it's not an idea at all.
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If you'd put it in a Powerpoint deck don't put it in your ad
Lee Clow
A thing that most creatives don't do well is that you've gotta learn to listen.
Lee Clow
Consumers never complain about ads being too smart.
Lee Clow
[In 2007] People's relationship with a brand is becoming a dialog, not a monolog.
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Advertising can be a very frustrating business.
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Creativity thrives on a consistent diet of challenges and opportunities, which are often one and the same.
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Everything a brand does is advertising.
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[In 2011] What Steve Jobs did was simply make everything and everyone better.
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[In 2011 on Steve Jobs] He was the most amazing person I have ever know. He was a genius. He was an innovator. He was the best client we ever had. He was my friend.
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Most people who are deemed 'mean' are usually perfectionist who make mediocre people unhappy, cause they put more pressure on them then they can handle.
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I've never found a client's business problem that could be solved solely through advertising.
Lee Clow
Good advertising is a dialog with people.
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Throughout history, the technology always comes first. It's just technology for a while, until the day we artists inherit it.
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