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What I've always loved to do is build a brand that's so cool that you want to wear their T-shirt.

Lee Clow

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Lee Clow
Age: 81
Born: 1943
Born: January 1
Art Director
Screenwriter
LA
California
Lee Clow
Cool
Wear
Build
Loved
Always
Shirt
Brand
Shirts
Brands

More quotes by Lee Clow

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Most ideas are a bit scary, and if an idea isn't scary, it's not an idea at all.
Lee Clow
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Good advertising is a dialog with people.
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It's very demeaning that we have to put on a show to prove that we know how to put on a show.
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[In 2011 on Steve Jobs] He was the most amazing person I have ever know. He was a genius. He was an innovator. He was the best client we ever had. He was my friend.
Lee Clow
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An ad should be an appetizer, not a buffet.
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I found my own way of doing things.
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Ultimately, if you are doing great work, the money will come.
Lee Clow
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Throughout history, the technology always comes first. It's just technology for a while, until the day we artists inherit it.
Lee Clow
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[In 2007] People's relationship with a brand is becoming a dialog, not a monolog.
Lee Clow
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Creativity thrives on a consistent diet of challenges and opportunities, which are often one and the same.
Lee Clow
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If you'd put it in a Powerpoint deck don't put it in your ad
Lee Clow
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I’d rather apologize than to be so timid as to never try to do anything smart or brave.
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When you open an Apple product it's like a religious experience.
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Hey! You can be more than just a car company. You can be more than just a pet food company. You can aspire to loving dogs, rather than just feeding dogs.
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An incredible advertising career is not about creating an incredibly amazing ad, it's about making an incredible amazing ad every single day of your career, it's about getting those adds killed, and resurrecting them over and over again. It's about your season average not that occasional home-run.
Lee Clow
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Consumers never complain about ads being too smart.
Lee Clow
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A thing that most creatives don't do well is that you've gotta learn to listen.
Lee Clow
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Everything a brand does is advertising.
Lee Clow
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Make it smart. Make it beautiful. Have fun.
Lee Clow
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Most people who are deemed 'mean' are usually perfectionist who make mediocre people unhappy, cause they put more pressure on them then they can handle.
Lee Clow