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What I've always loved to do is build a brand that's so cool that you want to wear their T-shirt.

Lee Clow

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Lee Clow
Age: 81
Born: 1943
Born: January 1
Art Director
Screenwriter
LA
California
Lee Clow
Wear
Build
Loved
Always
Shirt
Brand
Shirts
Brands
Cool

More quotes by Lee Clow

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Shocking is easy. Shockingly brilliant, a bit more challenging.
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Consumers never complain about ads being too smart.
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When you open an Apple product it's like a religious experience.
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[In 2011] What Steve Jobs did was simply make everything and everyone better.
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[In 2011 on Steve Jobs] He was the most amazing person I have ever know. He was a genius. He was an innovator. He was the best client we ever had. He was my friend.
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Telling stories on behalf of brands is what I've done all my life.
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Everything a brand does is advertising.
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Ultimately, if you are doing great work, the money will come.
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I found my own way of doing things.
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A thing that most creatives don't do well is that you've gotta learn to listen.
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An ad should be an appetizer, not a buffet.
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Throughout history, the technology always comes first. It's just technology for a while, until the day we artists inherit it.
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Most people who are deemed 'mean' are usually perfectionist who make mediocre people unhappy, cause they put more pressure on them then they can handle.
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Make it smart. Make it beautiful. Have fun.
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It's very demeaning that we have to put on a show to prove that we know how to put on a show.
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[In 2007] People's relationship with a brand is becoming a dialog, not a monolog.
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If you think you have a better mousetrap or car, or shirt, or whatever, you've got to tell people.
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An incredible advertising career is not about creating an incredibly amazing ad, it's about making an incredible amazing ad every single day of your career, it's about getting those adds killed, and resurrecting them over and over again. It's about your season average not that occasional home-run.
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Advertising can be a very frustrating business.
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Good advertising is a dialog with people.
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