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Shocking is easy. Shockingly brilliant, a bit more challenging.

Lee Clow

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Lee Clow
Age: 81
Born: 1943
Born: January 1
Art Director
Screenwriter
LA
California
Lee Clow
Shocking
Challenging
Brilliant
Challenges
Bits
Easy
Shockingly

More quotes by Lee Clow

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I've never found a client's business problem that could be solved solely through advertising.
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If you think you have a better mousetrap or car, or shirt, or whatever, you've got to tell people.
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It's very demeaning that we have to put on a show to prove that we know how to put on a show.
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I found my own way of doing things.
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Consumers never complain about ads being too smart.
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Most people who are deemed 'mean' are usually perfectionist who make mediocre people unhappy, cause they put more pressure on them then they can handle.
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Ultimately, if you are doing great work, the money will come.
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A thing that most creatives don't do well is that you've gotta learn to listen.
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When you open an Apple product it's like a religious experience.
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[In 2007] People's relationship with a brand is becoming a dialog, not a monolog.
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Good advertising is a dialog with people.
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What I've always loved to do is build a brand that's so cool that you want to wear their T-shirt.
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Make it smart. Make it beautiful. Have fun.
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Most ideas are a bit scary, and if an idea isn't scary, it's not an idea at all.
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Throughout history, the technology always comes first. It's just technology for a while, until the day we artists inherit it.
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Creativity thrives on a consistent diet of challenges and opportunities, which are often one and the same.
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An incredible advertising career is not about creating an incredibly amazing ad, it's about making an incredible amazing ad every single day of your career, it's about getting those adds killed, and resurrecting them over and over again. It's about your season average not that occasional home-run.
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Everything a brand does is advertising.
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Advertising can be a very frustrating business.
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Telling stories on behalf of brands is what I've done all my life.
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