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A lot of the earliest Instagram celebrities took really beautiful photos. But you're starting to see a change where it's not about beauty it's about the story that you tell.
Kevin Systrom
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Kevin Systrom
Age: 40
Born: 1983
Born: December 30
Computer Scientist
Engineer
Entrepreneur
Tell
Beautiful
Earliest
Stories
Celebrities
Change
Photos
Really
Starting
Took
Beauty
Story
More quotes by Kevin Systrom
I believe photos is one of the underlying things in every social network that becomes successful.
Kevin Systrom
I always look toward teens on Instagram to really understand what's going on. For some reason, when you're a teen, you just understand the world better than anyone else.
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What people tell you and how they act is very, very different sometimes.
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I've always been into taking my photos, cropping them square, putting them through a filter in Photoshop.
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What's awesome about social media is you curate your own experience. That leads to the rise of niche celebrities, who are actually just as popular as mass celebrities, but because there's no incentive for traditional media to invest in them as celebrities, they find a home where people can follow them on Instagram.
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Our goal is to not just be a photo-sharing app, but to be the way you share your life when you're on the go.
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In the past, people have looked at photos as a record of memory. The focus has been on the past tense. With Instagram, the focus is on the present tense.
Kevin Systrom
The number of people who have either gotten married or had kids or started dating or just made great friends over Instagram is countless. I think we're the only platform that continues to be successful in bringing people together in real life for these real relationships.
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Obviously, being the CEO, there are a lot of eyes on what you do and what you post and how you post, and I think one of the challenges of Instagram in general is that, as we get bigger, there are just more voices in the room, more eyes on everyone's accounts.
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Focusing on one thing and doing it really, really well can get you very far.
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I grew up as a photo nut. Every Christmas I would get a new camera. It's a huge part of my life.
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Above all else, products spread when they're useful and they're usable
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We just want to build a company that focuses on the love of Instagram.
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I was never as focused in math, science, computer science, etcetera, as the people who were best at it. I wanted to create amazing screensavers that did beautiful visualizations of music. It's like, Oh, I have to learn computer science to do that.
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In my fourth grade classroom, I even instituted a government structure, because I was really interested in people having positions and there being law.
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I don't think you should ever start a business and move in a direction where you can't see it becoming a business.
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The major reason why Instagram works is that you can follow anyone out there and start following their photos immediately.
Kevin Systrom
On the intimate relationships, I'd say you can be someone who wouldn't normally get attention in traditional media and come onto Instagram and build this massive following.
Kevin Systrom
The best feature is less features.
Kevin Systrom
I really value passion for the product above experience.
Kevin Systrom