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Netflix did it right and focused on all the things that have replaced the dumb, raw numbers of the Nielsen world - they embraced targeted marketing and 'brand' as a virtue higher than ratings.

Kevin Spacey

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Kevin Spacey
Age: 65
Born: 1959
Born: July 26
Actor
Character Actor
Film Actor
Film Director
Film Producer
Screenwriter
Stage Actor
Television Actor
Television Producer
South Orange
New Jersey
Kevin Spacey Fowler
Focused
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Embraced
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More quotes by Kevin Spacey

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In recent years we've seen an explosion of creative programming, and I think it represents a third golden age of television because the creators have more control over the story. The audience doesn't care about the platform. They care about the content.
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For me, coming to work every day has turned out to be exactly what I hoped it would be.
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I have always believed that the risk takers are eventually rewarded.
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Fortunately for me, I don't come from the school where you only measure success by how much money something makes or whether it has a big box-office weekend. I measure it by how much people actually participate in the process.
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It's the way I feel about acting. That we are given clues by a writer about someone's essence or persona and it's our job to try to figure out which of those clues are true, which of clues we decide to follow and which of those clues we think are red herrings, or only in the way another character thinks of that character.
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I terribly miss - we all miss, I think - somebody like the great producer Irving Thalberg. He had a foot in both camps: He understood us creative people. And he understood the money people.
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People have really long attention spans, and they love complicated plots. TV series are giving the audience what they want.
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Theres nothing like standing in a place and wanting nothing so much as to change but simply not being able to.
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Talent is only interesting if it's challenged.
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For years, particularly with the advent of the Internet, people have been griping about lessening attention spans.
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I think you need the failures to get the success. You learn more from that.
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Essentially, your voice is an instrument its a muscle, and you have to treat it like a muscle, and so you have to work it.
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I'm supposed to convince you, for two hours, that I'm somebody else. Now if you know everything about my life, if you think you've got me figured out and you think you know all my dark secrets, how am I ever going to convince you that I'm somebody else?
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The greatest trick the devil ever pulled was making us believe that he's not real.
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If you haven't turned rebel by twenty you've got no heart if you haven't turned establishment by thirty you've got no brains!
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The work of John Lennon was marked by its exquisite beauty and by its brutal honesty.
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Over the years, I've been trying to build a relationship with an audience. I've tried to maintain as much of a low profile as I could so that those characters would emerge and their relationship with audiences would be protected.
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Directing a film was something I was yearning to do. I always wanted to see if I had the capacity to be a good storyteller.
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I went through a period of great rebellion within my family, when I was about 9 or 10. I was mad, I had no focus, had no real interest in anything, and so I started to do things that were just rebellious and stupid.
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I'm not a writer. I marvel at writing. I am sometimes absolutely astounded when I read something and I think how in the world did that man or that woman sit down at a typewriter, a computer or a pen and an ink well, and seemingly have nothing come between their heart and that pen.
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