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Netflix did it right and focused on all the things that have replaced the dumb, raw numbers of the Nielsen world - they embraced targeted marketing and 'brand' as a virtue higher than ratings.

Kevin Spacey

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Kevin Spacey
Age: 65
Born: 1959
Born: July 26
Actor
Character Actor
Film Actor
Film Director
Film Producer
Screenwriter
Stage Actor
Television Actor
Television Producer
South Orange
New Jersey
Kevin Spacey Fowler
Focused
Ratings
Humor
Embraced
Higher
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Brand
Right
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Marketing
Nielsen
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More quotes by Kevin Spacey

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I dont even think in terms of ambition.
Kevin Spacey
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There are times when you do a play when you are living in the character over a two-and-a-half-hour period or longer, and you come to the end of the night, and you can feel like you were hit by a truck.
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To know what you want, to understand why you're doing it, to dedicate every breath in your body to achieve... If you feel you have something to give, if you feel that your particular talent is worth developing, is worth caring for then there's nothing you can`t achieve.
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I certainly identify with the role of mentor and, to some degree, maybe teacher. I do a lot of work with kids at the Old Vic.
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Im attracted to things that are challenging and fun and interesting, and it certainly seems that audiences enjoy them as well.
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The control is shifting because of the democratisation of the internet. My industry is very good at building walls to stop people getting in.
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I've been around politics a long time. I've seen it at its best and its worst, been at so many events, listened to private conversations versus public speaking, understood the game of it, and in many ways the theatrics.
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My job is to interpret. I'm an interpreter. I can add things and bring unique qualities to the role that the writer may not have thought of, but someone else created the fundamental idea.
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Over the years, I've been trying to build a relationship with an audience. I've tried to maintain as much of a low profile as I could so that those characters would emerge and their relationship with audiences would be protected.
Kevin Spacey
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Our job, you know, in the entertainment profession is to try to illuminate and show people all sides of humanity, and it doesn't just mean that you can only do movies that are only about the good parts of us. You have to be able to eliminate the bad parts.
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If you ignore the murdering and the conniving, Francis Underwood is an effective politician.
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We have learned the lesson that the music industry didn't learn. Give people what they want, when they want it, in the form they want it in, at a reasonable price - and they'll more likely pay for it rather than steal it.
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While data can only tell you what has happened in the past, it can in some ways give you a sense of what might be of interest to an audience in the future.
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Its a really wonderful thing to focus your life on something other than your own personal career and ambition.
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Wanting people to listen, you can't just tap them on the shoulder anymore. You have to hit them with a sledgehammer, and then you'll notice you've got their strict attention.
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My job as an actor is to serve the writing and help the author get his ideas across.
Kevin Spacey
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Im able to hang up the character with the costume at the end of the movie.
Kevin Spacey
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I've done big studio films and the big studio films I've done, I've tried to do the interesting ones and the ones where I could live with myself in the morning.
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I'm supposed to convince you, for two hours, that I'm somebody else. Now if you know everything about my life, if you think you've got me figured out and you think you know all my dark secrets, how am I ever going to convince you that I'm somebody else?
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I don't want to show deleted scenes. I don't like an audience looking at what the movie might have been - if it's in the movie, it's in the movie.
Kevin Spacey