Quote

Evolution has programmed our brains to find two things particularly interesting, and therefore memorable: jokes and sex - and especially, it seems, jokes about sex.

Joshua Foer

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Joshua Foer
Age: 42
Born: 1982
Born: September 23
Journalist
Washington
District of Columbia
Two
Particularly
Seems
Jokes
Find
Evolution
Things
Sex
Therefore
Especially
Programmed
Brain
Brains
Interesting
Memorable

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When we first hear [a] word, we start putting these associational hooks into it that make it easier to fish it back out at some later date.
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The more we remember, the better we are at processing the world. And the better we are at processing the world, the more we can remember about it.
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Our lives are the sum of our memories. How much are we willing to lose from our already short lives by … not paying attention?
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With our blogs and tweets, digital cameras, and unlimited-gigabyte e-mail archives, participation in the online culture now means creating a trail of always present, ever searchable, unforgetting external memories that only grows as one ages.
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Languages are something of a mess. They evolve over centuries through an unplanned, democratic process that leaves them teeming with irregularities, quirks, and words like 'knight.'
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Since at least the Middle Ages, philosophers and philologists have dreamed of curing natural languages of their flaws by constructing entirely new idioms according to orderly, logical principles.
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Once I'd reached the point where I could squirrel away more than 30 digits a minute in memory palaces, I still only sporadically used the techniques to memorize the phone numbers of people I actually wanted to call. I found it was just too simple to punch them into my cell phone.
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When you want to get good at something, how you spend your time practicing is far more important than the amount of time you spend.
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Growing up in the days when you still had to punch buttons to make a telephone call, I could recall the numbers of all my close friends and family. Today, I'm not sure if I know more than four phone numbers by heart. And that's probably more than most.
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If you want to live a memorable life, you have to be the kind of person who remembers to remember.
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Part of being creative is not being super-duper focused.
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Once upon a time, this idea of having a trained, disciplined, cultivated memory was not nearly so alien as it would seem to us to be today.
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Our culture is an edifice built of externalized memories.
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Monotony collapses time. Novelty unfolds it.
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Truman Capote famously claimed to have nearly absolute recall of dialogue and used his prodigious memory as an excuse never to take notes or use a tape recorder, but I suspect his memory claims were just a useful cover to invent dialogue whole cloth.
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During the Middle Ages they understood that words accompanied by imagery are much more memorable. By making the margins of a book colorful and beautiful, illuminations help make the text unforgettable. It's unfortunate that we've lost the art of illumination.
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All across Africa, the Pacific and the Americas, we find cultures that didn't know about mouth kissing until their first contact with European explorers. And the attraction was not always immediately apparent. Most considered the act of exchanging saliva revolting.
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Some memorizers arbitrarily associate each playing card with a familiar person or object, so that the king of clubs is represented by, say, Tony Danza. The grand masters associate each card with a person, an action, or an object so that every group of three cards can be converted into a sentence.
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I met with amnesiacs and savants, educators and scientists, to try to understand what memory is, why it works, why it sometimes doesn't, and what its potential might be.
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I have never been particularly good with languages. Despite a dozen years of Hebrew school and a lifetime of praying in the language, I'm ashamed to admit that I still can't read an Israeli newspaper. Besides English, the only language I speak with any degree of fluency is Spanish.
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