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Neurologists say that our brains are programmed much more for stories than for abstract ideas. Tales with a little drama are remembered far longer than any slide crammed with analytics.
John P. Kotter
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John P. Kotter
Age: 77
Born: 1947
Born: February 25
Economist
Educator
University Teacher
San Diego
California
John Paul Kotter
Brain
Slide
Stories
Slides
Littles
Brains
Ideas
Tales
Little
Abstract
Neurologists
Much
Remembered
Crammed
Drama
Analytics
Longer
Programmed
More quotes by John P. Kotter
Tradition is a very powerful force.
John P. Kotter
We are always creating new tools and techniques to help people, but the fundamental framework is remarkably resilient, which means it must have something to do with the nature of organizations or human nature.
John P. Kotter
Never underestimate the power of a good story.
John P. Kotter
People change what they do less because they are given an analysis that shifts their thinking than because they are shown a truth that influences their feelings.
John P. Kotter
No vision issue today is bigger than the question of efficiency versus some combination of innovation and customer service.
John P. Kotter
A higher rate of urgency does not imply ever-present panic, anxiety, or fear. It means a state in which complacency is virtually absent.
John P. Kotter
A culture truly changes only when a new way of operating has been shown to succeed over some minimum period of time.
John P. Kotter
We learn best - and change - from hearing stories that strike a chord within us.
John P. Kotter
Motivation is not a thinking word it's a feeling word.
John P. Kotter
Leadership produces change. That is its primary function
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Leadership is different from management, but not for the reasons most people think.
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Good communication is not just data transfer. You need to show people something that addresses their anxieties, that accepts their anger, that is credible in a very gut-level sense, and that evokes faith in the vision.
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Never underestimate the magnitude of the power of the forces that reinforce the status quo.
John P. Kotter
Overcoming complacency is crucial at the start of any change process, and it often requires a little bit of surprise, something that grabs attention at more than an intellectual level. You need to surprise people with something that disturbs their view that everything is perfect.
John P. Kotter
Anyone in a large organization who thinks major change is impossible should probably get out.
John P. Kotter
Complacency is almost always the product of success or perceived success
John P. Kotter
Good communication does not mean that you have to speak in perfectly formed sentences and paragraphs. It isn't about slickness. Simple and clear go a long way.
John P. Kotter
Great leadership does not mean running away from reality. Sometimes the hard truths might just demoralize the company, but at other times sharing difficulties can inspire people to take action that will make the situation better.
John P. Kotter
In an ever changing world, you never learn it all, even if you keep growing into your 90s.
John P. Kotter
In the final analysis, change sticks when it becomes the way we do things around here.
John P. Kotter
