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Overcoming complacency is crucial at the start of any change process, and it often requires a little bit of surprise, something that grabs attention at more than an intellectual level. You need to surprise people with something that disturbs their view that everything is perfect.

John P. Kotter

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John P. Kotter
Age: 77
Born: 1947
Born: February 25
Economist
Educator
University Teacher
San Diego
California
John Paul Kotter
People
Often
Level
Grabs
Change
Levels
Complacency
Littles
Views
Crucial
Little
Bits
Overcoming
Everything
Start
Requires
Need
Attention
Surprise
Needs
Perfect
Intellectual
Something
Process
View
Disturbs

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