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Public speaking professionals say that you win or lose the battle to hold your audience in the first 30 seconds of a given presentation.

John Medina

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John Medina
Age: 68
Born: 1956
Born: January 19
Molecular Biologist
Winning
Presentation
Audience
Seconds
Given
Speaking
Firsts
Battle
First
Hold
Lose
Loses
Public
Professionals

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Having a first child is like swallowing an intoxicating drink made of equal parts joy and terror, chased with a bucketful of transitions nobody ever tells you about.
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People try to apply directly results from the cognitive neurosciences directly to classroom practice and I have to tell you I am very skeptical about the exercise. We don't know very much about how the brain works - we don't even know how you remember to write your name.
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Not even identical twins can have the exact same experiences, and their brains are not wired the same way.
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Even though we don't know squat about how the brain works, the little we do know suggests that if you wanted to design a learning environment that was directly opposed to what the brain was naturally good at doing, you would design the education system we currently have, not only in America, but all over the world!
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The more senses recruited at the moment of learning, the more likely you are to recall it later.
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The brain remembers the emotional component of an experience better than any other aspect.
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Any education system that only memorizes things creates robots and will never produce Nobel laureates. Any education system that only emphasizes improvisation will get a bunch of people who may think they are creative, but they are functionally illiterate.
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A third or more of the brain is devoted to visual processing, not true of any other sense. We have color vision and it is truly binocular. This sophistication is not true of other senses, such as smell, where many genes are actually mutated and no longer work.
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The brain doesn't pay attention to boring things.
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We must do a better job of encouraging lifelong curiosity.
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Brain scientists and education scientists don't get together very often, and we end up living in our own little silos.
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Don't start with the details. Start with the key ideas, and in a hierarchical fashion, form the details around these larger notions.
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What you do and learn in life physically changes what your brain looks like—it literally rewires it.
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Babies learn through a series of increasingly self-corrected ideas. They use very sophisticated hypothesis testing strategies to find out about their world.
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If you are curious, you won't be satisfied with the tyranny of custom. People stuck in that rut might say why? and the first thing an exploratory person would say is why not?
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Americans have been good at improvising for a long time, but in the last few decades, we have gotten very sloppy about the rote memorization of facts. That's a discipline issue. You need the rote skill in order to have something to improvise off of, otherwise you are simply playing air guitar.
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What's obvious to you is obvious to you.
John Medina
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I have great confidence in human curiosity - even though I don't know what curiosity is from a biological point of view. One of its characteristics has got to be the willingness to explore.
John Medina
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The brain appears to have been designed to solve problems related to surviving in an outdoor setting, in unstable meteorological conditions, and to do so in near constant motion.
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Based on research into the Picture Superiority Effect, when we read text alone, we are likely to remember only 10 percent of the information 3 days later. If that information is presented to us as text combined with a relevant image, we are likely to remember 65 percent of the information 3 days later.
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