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The modern corporation must manufacture not only goods but the desire for the goods it manufactures.
John Kenneth Galbraith
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John Kenneth Galbraith
Age: 97 †
Born: 1908
Born: October 15
Died: 2006
Died: April 29
Diplomat
Economist
Non-Fiction Writer
Politician
University Teacher
John K. Galbraith
Must
Manufacture
Corporation
Goods
Corporations
Advertising
Modern
Desire
Business
Manufactures
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Ideas do not respect national frontiers, and this is especially so where language and other traditions are in common.
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When people are least sure, they are often most dogmatic.
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We talk of the enormous virtues of work, but it turns out that that is mostly for the poor. If you're rich enough or if you're a college professor, the virtue lies in leisure and the use you make of your leisure time.
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There are days when the result is so bad that no fewer than five revisions are required. In contrast, when I'm greatly inspired, only four revisions are needed.
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There's a certain part of the contented majority who love anybody who is worth a billion dollars.
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It is not the individual's right to buy that is being protected. Rather, it is the seller's right to manage the individual.
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To add to the technostructure is to increase its power in the enterprise.
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But there is merit even in the mentally retarded legislator. He asks the questions that everyone is afraid to ask for fear of seeming simple.
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One of the little-celebrated powers of Presidents (and other high government officials) is to listen to their critics with just enough sympathy to ensure their silence.
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According to the experience of all but the most accomplished jugglers, it is easier to keep one ball in the air than many.
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Very important functions can be performed very wastefully and often are.
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I've been writing a book called The Economics of Innocent Fraud. I published part of it already in The Progressive (Free Market Fraud, January 1999). But I've been interrupted these last few months. It deals with all of the things we do, in an innocent way, to cover up the truth.
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The privileged have regularly invited their own destruction with their greed.
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No solution [to the problem of poverty] is so effective as providing income to the poor. Whether in the form of food, housing, health services, education or money, income is an excellent antidote for deprivation. No truth has spawned so much ingenious evasion.
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There are a significant number of learned men and women who hold that any successful effort to make ideas lively, intelligible and interesting is a manifestation of deficient scholarship. This is the fortress behind which the minimally coherent regularly find refuge.
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Where humor is concerned there are no standards - no one can say what is good or bad, although you can be sure that everyone will.
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