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I started to be the brand, more and more. Seven days a week, 24 hours a day, I wear T-Mobile gear. I'm a bright beacon of magenta. My clothing's gotten more elaborate because a lot of people want me to wear their clothes! And then when I go to a call center, I give away my T-Mobile clothes, and walk out to my car with my socks on.

John J. Legere

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John J. Legere
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When I used to live in Asia, they used to say, If you're going to sing karaoke, you want to go after the worst singer. And I'd be coming in Deutsche Telekom after the worst singer.
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I tell employee of T-Mobile, Listen, if some of this doesn't make sense to you, what should make sense is the reason I'm telling you - I respect you as an owner and as a partner and I'm going to tell you this all the time. Feel free to tune out.
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When we're talking about the transformation, we can add in the 25 pounds I've gained - I've been eating my way through the wireless industry.
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